Lei Jun Manages Casual Shoes To Do Business?
Wu Bo pointed out that the Internet is entering the human life in an all-round way. It is impossible to block everything. In the future, people will bring all the products of the Internet. That is to say, the era of wearable Internet has arrived. The most important thing is that entrepreneurs need to use their imagination, not only to make earrings, to make rings, but also to make smart shoes.
Wu Bo believes that Lei Jun's strength lies in seeing the future trend and establishing his own name. brand And then extend the brand based on the brand. In the future, millet can easily extend to the surrounding areas such as watches, glasses, shoes, rings and earrings. Once these peripheral fields are added to the Internet factors, they will burst into great value and attract users to buy.
Ordinary shoes The price of bracelet and bracelet is only within 100 yuan, but with the Internet factor, the price can even double and become a new way of profit. Wu Bo said that millet will combine products, services and fashion genes. It is also the only company in China that has such a positioning. It will have a great chance in the future, and millet will definitely introduce millet smart shoes in the future. Earlier, Lei Jun openly responded to the allegations of "not doing the right thing" and said that the business of millet is not taking the unusual path.
This has been confirmed by millet. millet Technology Vice President Li Wanqiang (micro-blog) said that the introduction of smart shoes will be an initiative of millet, the future wearing smart millet shoes, and millet mobile phone together, not only can calculate the route, but also calculate the heart rate when running, and so on, millet will continue to be consistently cost-effective features. Li Wanqiang also reiterated that millet phone is still the most important product line of millet hardware, like millet box, smart shoes will also be an extension of the product chain.
Millet pushing smart shoes is not a myth. At the SXSW conference, Google (micro-blog) unexpectedly launched the concept product of smart shoes. This smart shoe is co operated by Google and Creative Design Institute YesYesNo and Studio5050. The shoes are equipped with a microcontroller, accelerometer, gyroscope, pressure sensor, horn and Bluetooth chip. Sensors can collect motion information of shoes and give playful voice reviews. Smart shoes can also be connected with mobile phone applications.
Why does Google need to transform its already perfect and comfortable shoes? The answer is to give shoe personalities, use Bluetooth to keep the shoes and smart phones in sync, and to make the shoes function useless with some programming strategies. In this way, some shoes praise users to leave the sofa and go out for sports. But Google has no intention of stepping into the footwear industry, and intends to open up the concept product information.
Not only Google, Nike is also in action, but in February 2012 Nike released the Fuelband sports function bracelet, a product that can almost measure all the energy consumed by the wearer's daily activities. Nike has other attempts, such as Sole It can measure more movement data, such as bounce height.
In fact, in addition to smart shoes, smart watches have also become the focus of domestic enterprises. Shanda electronics under Shanda network is developing BambookSmartWatch. BambookSmartWatch may be equipped with its own deep customization Android system, and will combine its own software to realize the functions of netizens including voice, navigation, information, time management, health testing, Internet of things, remote control and so on.
Nutshell electronics CEO Gu Xiaobin told Tencent science and technology that shell electronics is mainly mobile phones, and will also make a series of mobile Internet products around mobile phones, not only for BambookSmartWatch, but also for game boxes.
China is promising in the era of wearable Internet. Wu Bo said that the United States is aware of this, so it is very strict with GoogleGlass. However, it is difficult for Europe and the United States to make mobile phones and other hardware, and China is the largest manufacturing base in the world. O2O is embedded in all kinds of places, including watches, glasses, etc. shoes Clothes. What Chinese companies need most is imagination.
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