3248 Pairs Of Infringement Nike Shoes Seized Enterprises Thinking

Recently, with 3248 pairs of Nike brand sneakers suspected of infringing intellectual property rights being seized in the Beijing postal channel, Beijing customs has seized more than 1000 goods infringing intellectual property rights this year.

It is understood that in the first 5 months of this year, the Beijing customs has seized 1019 batches of goods suspected of infringing intellectual property rights, with a value exceeding 10 million yuan.

These goods mainly include sports shoes, underwear, bags, medicines, clothing and other commodities. They are suspected of infringing the intellectual property rights of 28 rights holders in 11 countries and regions.

As you may recall, as early as March this year, the first case of China's high-tech intellectual property rights was Foxconn sue BYD for infringement of trade secrets.

It is highly concerned by the business community, the legal profession and the media at home and abroad, because this matter is related to an industrial chain and innovation mechanism, especially the protection of intellectual property rights. How to make progress in this case is of great significance.

Up till now, the case has been escalated from civil litigation to criminal procedure, which is shocking, and feels the seriousness of law and the inviolability of intellectual property.

Yes, the development of a society needs to respect intellectual property rights. The Beijing customs has seized more cases of intellectual property infringement this year. From one side, it shows that the awareness of intellectual property rights of enterprises has improved considerably. The protection of intellectual property rights is an important part of enterprise management and development. In particular, high-tech enterprises rely on technology, and intangible technology may be more important than tangible products.

But we should also soberly realize that, on the whole, the management level of intellectual property rights of many enterprises is still low, so it is difficult to pform intellectual property into the practice and value of business management.

The main reason is that a large number of enterprises do not integrate the consciousness and concept of intellectual property into everyday affairs.

In real life, we can understand that tangible products are inviolable, but the responsibility for these intangible technical damages is less.

For example, an employee who stole a computer in the enterprise, though worth thousands of dollars, is well aware that this is a crime. If an employee copies a company's source code, though the value may be several million yuan, it is not easy for us to think about it.

With the development of the economy, the protection of intellectual property rights is becoming more and more important. Enterprises should always have the awareness of intellectual property protection.

Stealing a computer is easy to obtain evidence, and it is easy to identify evidence.

But copying a piece of source code can only solve a problem with a CD or a U disk, and subsequent evidence recognition is a very professional problem.

The goods that infringe intellectual property rights seized from the above Beijing customs are only ordinary goods such as shoes, clothes, bags and so on. In view of such a situation, the author believes that preventing the theft of intellectual property rights and preventing job hopping is a problem that many enterprises must pay close attention to.

From Foxconn's lawsuit against BYD to criminal cases, to Beijing customs, a large number of goods infringing intellectual property rights have been seized. We should be glad to see that the state has stepped up efforts to punish intellectual property crimes, and once again wakeup alarm for the relevant enterprises and employees. Enterprises can not only ignore the existence of laws, but also unscrupulously infringe on their competitors' commercial secrets and intellectual property rights.

Moreover, those core personnel and backbone members of enterprise innovation can not sell the secrets of enterprises under the temptation of money interests.

Otherwise, it will be severely punished by law.