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    The Market Situation Of Underwear Is Changing. Ruan Jihong Teaches You Five Skills.

    2013/2/28 8:03:00 23

    Underwear MarketUnderwear Brand Marketing In The Romantic Season

    < p > with the "a href=" http://sjfzxm.com/news/index_f.asp "underwear > /a" industry, international brands are heading for the domestic market, and the intensity of competition has intensified. Manufacturers are seeking to take the road of brand.

    In this way, the market situation is changing.

    As an underwear dealer, we must think about how to adapt to the situation, adjust strategy and be an excellent underwear dealer.

    In the romantic season, a href= "http://www.91se91.com/" > underwear brand < /a > Marketing Planner Ruan Jihong puts forward the following five points that need to be grasped: < /p >


    < p style= "text-align: center" > < img border= "0" align= "center" alt= "" src= "" /uploadimages/201302/28/20130228081105_sj.JPG "/" < > > "


    < p style= "text-align: center >" romantic season underwear brand Ruan Jihong teaches you to master five main points: < /p >


    < p > < strong > 1, strengthening internal management and improving executive power < /strong > < /p >


    < p > as underwear dealers, we can not stick to the past practice, we must constantly innovate management methods.

    First of all, we need to improve various systems.

    In short, everything has to be followed up so that employees know what to do and how not to do it.

    Second, we must strictly manage discipline.

    Once the system is implemented, it must be implemented in place, not to engage in special circumstances, to sell human feelings, and to punish or punish.

    Only in this way can we do what we say and do what we want.

    Otherwise, the dealer's idea is not good enough to eat.

    < /p >


    < p style= "text-align: center" > img border= "0" alt= "align=" center "src=" /uploadimages/201302/28/20130228081017_sj.JPG "/" < < > >


    < p style= "text-align: center >" romantic season underwear brand Ruan Jihong teaches you to master five important points: < span style= "font-family:" Times New Roman "; font-size: font-size:;" Hou "" "".


    --EndFragment--!


    < p > strong > two, create excellent team, enhance combat effectiveness, and attach importance to team management < /strong > < /p >


    < p > < a href= > http://cailiao.sjfzxm.com/matertial/show/default.aspx > underwear saleswoman < /a > most complain: I just can't recruit good salesmen.

    In fact, excellent salesmen are not born, but their own training.

    Even if a good salesman is recruited for a long time without training, his attitude will be useless.

    On the contrary, newcomers often don't understand what you say, and they will follow suit.

    As long as you are willing to teach with your hands, your chances of success will be great.

    Besides, he will be grateful and work harder.

    The combat effectiveness has been strengthened and the performance has gone up naturally.

    < /p >


    < p > < strong > three, attaching importance to brand building and expanding influence < /strong > /p >


    P > underwear dealers should strengthen their brand awareness and try their best to make their brands bigger and stronger.

    Don't lament your bad luck. Good brands are made by people.

    It is hard to sell at the beginning of the listing. Now, some markets are not ideal.

    Imagine that you want to make a two or three line brand into a strong brand. Which manufacturer does not want to cooperate with you? With a stronger brand, you can do better! < /p >


    < p > < strong > four, strengthen communication with customers and cultivate affinity less than /strong > /p >


    < p > for example, underwear dealers are like mothers, and offline customers are like a group of children.

    If you have no communication with the offline customers, how do they feel about you? If you communicate regularly and make them earn money from your cooperation, they will be as dependent on your child as your mother.

    When they get better, they will want to make more money. How can they not buy your account? A fool will not have money, will he? "< /p >


    < p > < strong > five, make good use of company resources and win purchasing power < /strong > /p >


    < p > every manufacturer, in order to do a good job in the market, will give dealers some available resources, such as POP poster, free trial dress, promotional items, advertising shirts, umbrellas, sun umbrellas.

    That's all.

    Dealers can not belittled these resources, but do not want to throw them in the right place.

    For example, POP must be posted and outside the store. For example, the breakfast shop on the roadside, including the public toilets, will be good as long as people concentrate.

    Free trial wear should be sent to the consumer, so that consumers can really try free. They can not be used freely for offline customers.

    Promotional items can not be kept in their own warehouses, and they can be used in the market to sell these things to make money, but they can only earn small profits. In order to earn small money, it is not necessary to prevent themselves from making big money.

    Advertising shirts and umbrellas can be delivered to customers or to consumers. Umbrellas can only be sent to customers. These items can not only make guest relations, but also advertise. Why not? /p


    < p > romantic season, Ruan Jihong particularly reminds us that as long as we do well in these five points, the underwear dealers can be strong, can also move customers, and can also promote consumption. They can certainly become excellent strong dealers.

    < /p >

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