Black Friday Is No Longer A Favorite For Shopping.

All along, after Thanksgiving, "

"It is considered to be the biggest shopping holiday in the United States in a year.

But with the escalating competition among businesses and the rapid rise of online shopping in a downturn economy, "black Friday" has become a shopping sign, not the lowest price day, and the real consumption season will last for weeks.

According to the Wall Street journal, a joint survey by the newspaper and price analysis firm Decide found that the discount offered by businesses on "black Friday" is not necessarily the best in the whole year.

Through the statistics of hundreds of promotional advertisements over the years, Decide found that 1/3 of the products had been sold at other discount days at a lower price.

For example, a mixer sold by department store Sears will sell for $320 after half off this week, but in March this year, the same mixer only bought 296 dollars, which was 598 dollars more than a dishwasher advertised by Home Depo, but in fact, the product had been discounted to $538 last month. There was also a similar way to "iPod 32G" in the store.

It sold for $295, and its price dropped to $285 a week ago.

However, Decide acknowledges that more than half of the discounts are actually real benefits from the discount advertisements of businesses, which are the lowest annual prices.

Even so,

According to the article, "black Friday" is not the busiest shopping day from sales.

A questionnaire shows that the discount sale under the banner of "black Friday" is getting more and more advanced, and the shopping season of consumers is moving forward. Many people even started buying Christmas gifts from September.

And so did online shopping. Last year, Amazon launched a series of discount activities called "black Friday" 23 days before Thanksgiving.

Saturday before Christmas is often the best day for business sales, and from the weekend after Thanksgiving to mid December, the discount rate of stores is often inferior to that of "black Friday".

"Time magazine" also pointed out that the traditional rule "

Because of the impact of online shopping, the appliance store is gradually becoming the showroom for many consumers to "experience the real machine". People often watch a product in a physical store, then go home and wait for the "online shopping Monday" (that is, the first Monday after Thanksgiving) to enjoy a lower discount.

In response to this phenomenon, this year many businesses have used large advertisements to show the world: how much we buy online, and we match the price! Can this firm resolution be effective, or is it the final sales statistics?

For Chinese consumers in the United States, "

"It's more like a bustle.

According to the survey report, which is provided to sina finance by Dealmoon.com, the main discount website for Chinese people, nearly 70% of respondents have plans to shop on "black Friday", while only 6.5% of respondents expressly do not plan to pay.

The largest proportion of shopping reasons is "not buying anything, always feel the loss", reaching 38%, and only 5% of people really want to buy gifts.