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    The First World Costumes Culture Forum Opens In Beijing

    2012/11/21 15:00:00 60

    Ceremonial DressCulture ForumLocal Culture

     

    The value of the dress is:


    The first problem remains the necessity of etiquette and dress.

    In this regard, Chen Dapeng, executive vice president of China clothing association, spoke of the value of ceremonial dress.

    He believes that this can first demonstrate the cultural heritage of a ceremonies.

    Despite the fact that the final style of Chinese ceremonial dress is not yet conclusive, it will always be based on the classic elements and aesthetic habits of China's millennial dress culture, so no matter who designs it, it will be able to show the cultural elegance of an ancient civilization.

    Secondly, their ceremonial dress can also unite the centripetal force of the Chinese people and overseas Chinese, which is the essential condition for the great rejuvenation and the foundation of national unity and stability.

    Third, costumes can also enhance the confidence of the nation and the people.


    He said, I am also looking forward to it.

    Ceremonial dress

    One day it will come out.

    If so, we won't always wear suits.

    Therefore, our forum on etiquette and dress culture is of great significance.

    Maybe this is not necessarily the end result, so we can continue to discuss it until the final appearance of ceremonial dress.


    The Tang costume that is not around:


    As long as the ceremonial dress, Tang costume is a word that can not go around.


    In 2001, the APEC conference was held in Shanghai, where leaders dressed in Tang costumes appeared, leaving the world with ever lasting elegance and decorations.


    However, the stage success of Tang costume also brings another problem: it makes people misunderstand that Tang costume is the inheritance and interpretation of the representative clothing of Tang Dynasty elements.

    So that there was even widespread Hanfu tide, and even Hubei had put forward the concept of Chu clothes.


    In fact, the original meaning of the Tang suit is Han nationality's dress, which follows the traditional costume system of the Chinese women since the Eastern Han Dynasty.

    Now the so-called Tang costume actually refers to the Chinese style clothes.


    Regarding this, Chi Zongjun, Secretary of the Party committee of China Textile publishing house, pointed out that the term "Tang costume" is not very appropriate, but it actually comes from the Chinatown abroad.

    In fact, the Tang costume absorbed the Manchu style of mandarin jacket and other styles and fabrics. At the same time, the western style clothing was cut in three dimensions.

    However, traditional features such as sleeves, no waist and skirts are gradually abandoned because they do not adapt to the limitations of modern life rhythm and aesthetic taste.

    Therefore, our ceremonial dress can not be confined to the concept of Tang costume.

    But the Tang costume has opened the way for the revival of our ceremonial dress.


    In its view, ceremonial dress will continue along the Tang costume route in the future.

    On the one hand, we should further excavate and sort out the structure and detail characteristics of Chinese traditional costumes for thousands of years, and further extract the most classical structural elements and cultural characteristics.

    On the other hand, we should further adapt to the future life form and absorb more modern plastic arts and design details.

    Thus, we can really introduce a ceremonial dress that represents the history of Chinese etiquette and costume and has the vitality of the new era.


    The spread and promotion mode of Tang costume should also be used as a reference for new ceremonial dress.


    Heng Yuan Xiang's practice:


    If the theoretical circles have been arguing about etiquette and clothing, there is a lot of entanglement, but a clothing company has already been on the road of practice.

    This is the Chinese time-honored brand enterprise Heng Yuan Xiang.

    {page_break}


    Heng Yuan Xiang seems to be born with a keen sense of communication and never missed every scene.

    Brand communication

    Feast.

    From the 2008 Beijing Olympic Games to the Fifth East Asian Games, the sixteenth summer Asian Games, and 2010 Shanghai World Expo and 2012 London Olympic Games, Heng Yuan Xiang has been the provider of these important occasions etiquette equipment.

    Now, Heng Yuan Xiang has signed a contract for the etiquette and equipment supply of the Chinese delegation of the 2016 Rio De Janeiro Olympic Games.


    Chen Zhongwei, general manager of Heng Yuan Xiang group, expresses the exploration and pursuit of Heng Yuan Xiang in etiquette and costume culture.

    China's own ceremonial dress is the fashion dream of every Chinese people. Wearing clothes representing their country has strong national dignity and pride.

    However, although the traditional costumes such as Tang suit and Hanfu have stimulated the national feelings of the Chinese people and the cultural identity of the Chinese formal dress, due to the lack of systematic carding and the continuous promotion of the strength institutions, it has become a short wave cultural movement after all.

    The promotion of ceremonial dress requires not only the active exploration and argumentation of the theoretical circles and clothing circles, but also the support of powerful industrial organizations and world-class communication platforms.


    Thousands of ceremonial costumes, including suits, windbreaker, shirts, neckties, scarves and other more than 10 categories, a total of more than 4000 people, the total number of equipment more than 15000 pieces.

    The ceremonial costumes provided by Heng Yuan Xiang on the platform of the Olympic Games and the World Expo are the most powerful voice of Chinese ceremonial dress movement to the world.

    It is also the way for Heng Yuan Xiang to represent Chinese etiquette and costume.


    However, both social circles and Heng Yuan Xiang themselves are still not satisfied with the exploration of ceremonial costumes.

    Jointly organized by the Shanghai garment industry association, the world Forum on etiquette and costume culture is the constant action of Heng Yuan Xiang on ceremonial dress.


    Chen Zhongwei said that Heng Yuan Xiang did not insist on launching a truly perfect etiquette dress in an event. We even care about the excavation and revival of classic elements by continuous action, so as to really push forward the process of ceremonial dress step by step and step forward towards the ultimate goal.

    The key to carry out the Chinese cross is to inherit and revive the styling features of the Chinese traditional costumes.


    If we use international large-scale activities to promote ceremonial costumes, it is a part of Heng Yuan Xiang's realization of himself as a part of history.


    The future of dress:


    With the rise of China,

    Chinese elements

    Has gradually been widely accepted by the world.

    When they are widely used in architecture, decoration and other fields in the world, how do we go on the ceremonial costumes as a symbol of Chinese culture?


    Wu Xuekai, a famous fashion designer in China, has never forgotten the inheritance of Chinese elements after years of commercial clothing.


    He believes that under the rapid development of modern society, people's ideas are being global or capitalized, and many traditional things are westernized or weakened.

    How do we manifest the state of etiquette? How can we inherit Chinese elements? We need more positive actions to make etiquette and dress culture not only stay in the concept and memory, but also in the media. We should make it a concrete and image dress object approaching people's daily life.

    This is the most feasible way to emit the light of Chinese etiquette and dress culture in the fashion industry that is constantly changing fashion trend.

    {page_break}


    Indeed, Wu Xuekai is entitled to sit on his feet. This participation in the world Forum on etiquette and costume culture has not only brought his views, but also directly designed dozens of costumes.


    These costumes reproduced the Chinese style of cross, round neck, straight collar, right side and big sleeves. They also decorated classic decorative patterns such as flower clusters, peony flowers, twined branches, dragon and Phoenix and Chinese characters. The fabrics supporting these elements were materials widely used in ancient China, such as silk, brocade, linen and blue printed cotton cloth.


    Combined with modern textile technology and design art, the famous designer boldly adopted traditional Chinese traditional colors, such as scarlet, big green, bright yellow, blue, black and so on.

    It also highlights the traditional techniques of inlay, inlay, roll, dish, embroidery and so on, as well as the characteristics of Yun brocade, Suzhou embroidery, Xiang embroidery, Yue embroidery and Shu embroidery.


    In this grand feast of classical elements, contemporary designers give new vitality to the value recognition and sublimation of traditional culture.

    This widens the way for the creation and development of ceremonial costumes.


    The remaining sound of the beam is:


    After the meeting, people watched Wu Xuekai's works and another Italy.

    Designer

    Francesco Fiordelli's T show.


    If Francesco Fiordelli works are applied to local details such as standing collar and other Chinese elements, then Wu Xue Kai, a Chinese native designer, is more familiar with local culture.


    Wu Xuekai's 61 sets of costumes are divided into four chapters, namely, the exaggerated three-dimensional modeling, the "long lasting classic" series, the wedding ceremonial dress ceremonies, the "inheritance and inheritance" series of ceremonial costumes, the theme of international communication etiquette, the "happy and harmonious" series of Chinese fashion elements, and so on, showing magnificent, joyful, solemn, modern and other different atmosphere.

    It perfectly illustrates the cultural pmission of Chinese formal dress on different occasions.

    But the production process is modern three-dimensional cutting and positive technology.


    Finally, 2 men and 2 women dressed in red and yellow ceremonial ceremonial dress ceremonies for the Olympic Games opening ceremony made the audience laugh.

    This is Heng Yuan Xiang's ceremonial costume presented to Chinese people in London Olympic Games this year.


    The excellent performance of this show has again stretched people's imagination: the original etiquette and costumes are so rich in creative elements that such ceremonial costumes can make people appear so colorful in formal occasions. Even if the show is dispersed, it is still like a lingering sound, which gives people a strong sense of faith in etiquette and costumes.

    Such a belief and its cultural inheritance and value recognition will give the ceremonial dress a broad future.

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