Clothing Store Management Should Not Be Overlooked.

Marx said, "from

Money is a dangerous leap. If this jump is not successful, it is not the clothes that are broken, but the owners of the clothes.

The breathtaking leap made the owner of the garment get rich and "go to heaven" or "go to hell" because of unsalable clothing.

Retail clothing store is the closest place to "heaven". It is the "gatekeeper" of clothing to the market.

But if clothing fails to get out of the clothing shop door, it will become a clothing inventory. If the clothing inventory is not well handled, it will probably go to hell.

Consequences of clothing inventory misalignment

If we do not control the clothing inventory and cause the clothing inventory to be out of order, it is likely that the following consequences will arise: causing opportunity loss, increasing the interest burden on the funds, increasing the cost of clothing arrangement, packing and pportation, increasing the cost of clothing storage, depreciation, leasing, and utilities, reducing the chance of new clothing sales and creating high gross profit, increasing the cost of equipment purchase and equipment depreciation, deteriorating the quality of clothing, outdated clothing, no longer competitive or selling value, increasing the trouble of handling clothing inventory, and having a negative impact on brand image.

From this we can see that the imbalance of clothing inventory will not only increase the cost of clothing shops, but also lose the value of clothing due to the time relationship.

Find the reason for overstock of clothing

There are many reasons for overstock of clothing, but basically they are human factors.

The reason for excess is enough attention, and appropriate precautionary measures should be taken for every reason. This will help greatly improve the overstock of clothing.

The main reason for overstock of clothing is: making a wrong judgement on future market and not getting customers' approval will result in overstock of clothing inventory.

Clothing planning can not meet the needs of customers, whether clothing combinations, styles and specifications can meet the needs of the market.

The clothing policy is incorrect. If the clothing inventory is already generated, the most important thing is to find a way to deal with it quickly.

Clothing quality can not meet customer requirements.

Defective clothing is not only impossible to sell, but also will be returned by customers after sale, so that it will become the clothing inventory of the bottom forever.

Poor sales ability.

Whether the salesperson's sales ability or advertising promotion ability is inferior to that of other competitors, the market shrinkage will soon reflect the increase of clothing inventory.

Effective control of clothing inventory

"Do not know the true colors of Mount Lu, only in the mountains", many clothing stores for many years, but do not know the effective control of the mystery of clothing inventory.

Only when clothing inventory is effectively controlled, can clothing stores sell more goods and reduce the risk of backlog.

Effective control of clothing inventory strategy.

Determine the clothing inventory handling policy.

When clothing inventory is generated, there should be a clear policy of clothing inventory handling, telling shopshopper how to use the method and channel to finish the garment inventory.

Find out the reasons for the increase in clothing inventories and prevent and improve them.

Strengthen the planning ability of clothing.

We should make clear the positioning of clothing in the market, fully understand the target market needs and support data, so as to plan the clothing that can meet the needs of the market.

Improve sales ability.

It depends on continuous learning and training.

Classified management of clothing inventory.

The better the classification management of clothing inventory is, the better it will be for the clearing of clothing inventory.

Clothing according to quality

It can be divided into marketable goods, defective articles, and waste products. According to the sales records, they can be classified into salable goods, unsalable goods, general clothes, etc.