Fashion Master Pierre Cardin

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The company's global headquarters is located in the heart of Paris.

The seemingly insignificant gray green cuddle is 20 meters away from the door of the Elysee Palace, the French presidential palace.

The left side of "Pierre Cardan" headquarters is separated from the French government's "state guesthouse".

In those days, from

The 23 year old tailor Pierre Cardin, who broke into the front door of the Elysee Palace when he broke into Paris's "fashion capital of the world", is now a world-renowned fashion master. His business empire is located on the side of the Elysee Palace. In the 3 directions opposite the presidential palace, there are "Pierre Cardan" global headquarters, "Pierre Cardin" company's supermarket, and Pierre Cardin's private residence for decades.

The global headquarters of Pierre Cardan is just like Pierre Cardin's private museum. The pictures and photographs of Pierre Cardin in different stages of the corridor, as well as the trophies he has won, show the traces of time and respect.

In Pierre Cardin's spacious, four walls painted pale green office, I heard Pierre Cardin's hearty laughter.

The eight year old man sitting on the opposite side of the broad desk was very hale and hearty, but his face was slightly slack, and his hands were covered with brown spots.

He crossed his hands across the center of the table and looked at me with a smile.

The silver haired old man right-handed the old glasses and said, "I have been to China 15 times. I am the first Western costume designer to break into China. Now I have more than 30 projects in China.

My first love in life is to create the first!

"Ambassador of peace" flew around the world 42 times.

Pierre Cardin is very cooperative with my younger generation from China.

He often talks about it without waiting for me to ask questions.

Sometimes, when my question was just beginning, he thought that he had already figured out all the meanings, so he began to answer.

The 11 question I prepared was that most of them were interrupted at the beginning of the conversation.

Another characteristic of Pierre Cardin's conversation was that he didn't get up in two minutes. In order to corroborate the events and opinions, the old man skillfully turned out all kinds of newspapers and magazines from the huge filing cabinets occupying 3 walls of his office.

For example, when he introduced himself as a "peace ambassador" of UNESCO, and through the experience of promoting the peaceful diplomacy in various countries around the world through the 42 global flight, he quickly opened all kinds of drawers like magic tricks, and pulled out his group photo with a number of national leaders.

When he found out that I was shooting with a digital camera, he adjusted the printed matter in his hand to the best angle suitable for shooting.

Suddenly, I found that the office was facing the French window, and the sun was shining through a thin window screen onto a huge globe.

A photographic composition emerges in my mind: the name "Pierre Cardin" has been well known to the world. The messenger of peace has worked hard to circle the earth 42 times. Is it not meaningful to take a picture of him standing beside the globe?

I said this to Pierre Cardin, and before I finished speaking, he rose to hide himself behind the globe, carefully showing his head and shoulders, gently turning the globe with his hands, staring at me.

Occasionally, I feel that the position of his hands or head needs to be adjusted, so he often fiddle with him.

The old man, like a obedient child, changes his movements patiently.

Tapestry of the Great Wall makes Pierre Cardin look forward to it.

Pierre Cardin's friendship with China stems from a tapestry.

In 1976, the China Light Industry Products Fair was held in Paris. The hand woven tapestries "the Great Wall" made Pierre Cardan feel very much fascinated.

He spent a lot of money to buy this tapestry.

Since then, Pierre Cardin has begun to enter the Chinese market.

At that time, China had not really opened the door of the country. Pierre Cardin's idea of entering the Chinese market was constantly discouraged by friends. "China has no fashion, and the Chinese will not give you a cent!"

In November 1981, "Pierre Cardin"

Officially enter the Chinese market.

In September 1983, the Maksim restaurant, founded by Pierre Cardin, opened in Beijing.

Since then, Pierre Cardin has opened more than 100 "Pierre Cardan" stores in China, and more than 300 enterprises directly engaged in "Pierre Cardin" clothing production.

"Everything in Pierre Cardin's brand belongs to me."

For most Chinese people, Pierre Cardin is still an internationally famous fashion designer. His understanding of people is almost limited to the "Pireer Cardin" brand of western style clothes.

Pierre Cardin really takes the brand suit as a stepping stone.

In this sense, he is famous for his "tailor" image.

But today's Pierre Cardin is not a tailor that fuck the scissors all the time a few decades ago.

His works range from men's wear, women's wear, children's wear, ornaments to cars and planes. His industry is almost everything from boutique to hotel.

Today, the king of the fashion empire has more than 600 products, and 170 thousand of them work in nearly 100 countries and regions.

His brand covers five continents, and about 600 companies produce "Pierre Cardan" and "MAXIMS" brands of clothing, perfume, furniture, food and utensils every day. Even the toilet paper has the reputation of "Pierre Cardan".

Pierre Cardin once proudly said, "everything that makes a brand with" Pierre Cardan "belongs to me.

I can sleep in Cardan's bed, sit in the chair of cardan, eat in the restaurant I designed, and use my brand of lamp to illuminate...

To go to the theatre, to the exhibition hall, I can not walk out of my empire.

Pierre Cardin has won the highest award of French costume design for 3 times.

No such achievement has yet been reached.

In 1992, Pierre Cardin was accepted as academician by the famous art college of College France, and became the only fashion designer in the college.

At the commencement ceremony of the academician, he was awarded a saber symbolizing the highest honor.

Pierre Cardin once excitedly expounded his feelings for this Sabre: "this sword was built by artificial labor for 500 hours, and my career and life are all on this sword."

Speaking of his life, the old man was very happy: "I work for more than 18 hours a day, and I eat it very simply.

I have 3 places in France, 400 birds, 25 dogs and 1 cats.