Sports Footwear Industry Takes Technology As Support And Leads The Market.

In recent years, many ethnic groups in China brand Begin to realize that if your product wants to follow the market and lead the market, we must make great efforts to carry out scientific and technological innovation and take the road of quality and efficiency based on technology. In recent years, they have made many successful explorations in developing high-tech sports shoes.

　　 With professional institutions

In recent years, the consciousness of some sports goods enterprises in China has embarked on the process of internationalization. They believe that the combination of strong and strong forces is a win-win result. So they do not hesitate to find partners to make positive preparations for the future market competition.

Earlier, Li Ning Co and the human sports science department of Chinese University Hong Kong completed the sports footwear specification project and established a complete database to design new footwear products specifically for Chinese feet. At the end of the same year, he also worked with DRD design office in the United States to carry out research and development of Lining sports shoes.

Anta has set up a sports science laboratory at a cost of 20 million yuan. Its main research and development direction is the comfort, safety and functionality of sports shoes and sportswear. Through the application and research of sports biomechanics, human mechanics, kinematics and other disciplines, we have developed a sports product that reaches the international leading level. At the same time, Anta has also cooperated with the Biomechanics Research Institute of Beijing Sport University and China leather and footwear research institute to enhance the R & D capability of Anta laboratory by virtue of their research achievements and experience in the field of human sports science and shoemaking.

Hongxing Erke signed a letter of intent with the Chinese Academy of Sciences. The two sides agreed that, from the date of signing, the Chinese Academy of Sciences will provide Hongxing Erke professional antibacterial materials for shoes and footwear products, provide technical support and guarantee for the antibacterial properties and quality of Hongxing Erke sneakers, and be responsible for the whole process supervision and technical service of the antibacterial function of Hongxing Erke sneakers.

　 Tailor-made

Some enterprises strive to provide targeted services to consumers, hoping that customers will feel tailored and unique treatment when they dress, so that they can become loyal customers.

　　 Lining The company has carried out biomechanical tests specifically for the mechanical properties of sports shoes, established a database of professional athletes' feet, and collected and analyzed the characteristics of professional sports so as to further improve the professionalism and comfort of products. At the same time, by using the three-dimensional laser foot type test system test, we developed a professional soccer last model suitable for Chinese people and established a Chinese foot database.

Anta extracted the data of more than 180 athletes' feet on the CBA field, established the first sports mechanics foot database of China, developed sports shoes suitable for different athletes' feet dynamic habits, and transformed sports technology into sports equipment.

　 Introducing high technology

The "Lining bow" professional shock absorber technology developed by Li Ning Co is the principle that the arch pressure deformation can effectively relieve the pressure. The system is composed of three parts: Arch, Tensile and PU. The Arch component is the core component of the shock absorption function and has considerable deformation capacity. The Tensile component will effectively assist the Arch component to achieve the shock absorption function. The component is made of two kinds of materials, the middle core has super toughness, and the outer transparent body has super elasticity. The PU parts can also enhance the stability while ensuring the shock absorption function. The perfect combination of the three components ensures the functional needs of running, shock absorption and stability.

Anta's core technology has developed to the third generation. According to official data released by CBA, about 90% of CBA players wore Anta's "core" technical basketball shoes last season. Every player in the CBA League has been measured foot type. According to their foot characteristics, they have made their own professional basketball shoes, effectively preventing players from foot injuries.

Hongxing Erke's GDS+ not only improves the air permeability of running shoes, but also the tough TPU material can ensure the ankle's comfort and stability, and effectively prevent the sports injuries caused by overturning or twisting of feet, so that consumers can more easily improve the speed and frequency of starting, accelerating and stopping.

In addition, double stars, XTEP A large number of famous brands in China, such as PEAK, Do-win and so on, have also launched new products with high technology content. It can be seen that scientific and technological innovation has become a new competitive point of the domestic sports shoes brand. These technological innovation measures not only enhance the strength and competitiveness of the enterprises themselves, but also greatly improve the overall quality of our sports products.