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    Analysis Of The Reasons For The Setback Of China'S Textile And Garment Industry In The First Half Of 2012

    2012/7/11 13:25:00 85

    Brand OrderCompetitivenessTextile And Garment Industry

     

    China's first half of 2012

    Textile and clothing

    Industry sales are sluggish, foreign markets are restrained, brand stores' high inventory has led to IPO not being approved by the China Securities Regulatory Commission, followed by big discount sales promotion.

    Domestic cotton price difference is too high, labor costs increase, resulting in textile and garment enterprises unable to make ends meet, machine not open, employees regardless of...... and so on, all together in the first half of 2012.


    Affected by the European debt crisis, the EU's demand has declined significantly, and the international market is still in a slump and the prospect is uncertain.

    Since the fourth quarter of last year, the difference between domestic and foreign cotton prices has been widening.

    The increasing price difference between domestic and foreign cotton has seriously weakened the international competitiveness of China's textile industry.


    This year, the major enterprises are generally feeling the unprecedented pressure. In addition, they also include all countries to strengthen the management of textile safety and improve the green safety access standard. The EU explicitly prohibits the use of nonylphenol polyoxyethylene ether (NPE) and nonylphenol (NP) in the textile production industry. The Swedish chemical administration plans to submit a document prohibiting the import of NPE textiles to the European Chemicals authority by August this year.

    Therefore, the EU will completely prohibit the import of textile products containing environmental hormones, which will have an impact on China's textile exports.


    In March 29th this year, the Japanese Fiber Industry Federation officially announced that "no self discipline standard of azo dyes industry is used". The standard requires that the imported textile and clothing products of Japan should provide specific azo dye test report, do not use specific azo dye undertaking and dyeing factory details.


    80% of the textiles in the Japanese market come from China, which means that China's exports of Japanese products need to be tested by batch, and so many products must be inspected once each batch is required, which will increase the export cost of tens of thousands, hundreds of thousands or even more.


    Because of the debt crisis, Spain, Italy, Ireland and Greece have brand names for China.

    Order

    Also declined.


    The foreign market cannot be opened, and the new international standard for clothing is a barrier to China's clothing exports. The export of textile and clothing to domestic sales has brought pressure to the original high inventory enterprises. However, the new version of the basic safety technical specification for national textile products will be formally implemented in August 1, 2012, and it will not be allowed to produce, sell and import new textile products that do not conform to the new standard.

    Because the new standard has raised higher requirements for the production of textile and garment enterprises, or will trigger a new round of industry shuffling.

    The survival of textile and garment enterprises is even more difficult.


    In the first half of the year, the textile and garment enterprises were able to think of a way to discount sales, but sales were still not optimistic.

    But I believe that this phenomenon is only temporary.


    From the perspective of the characteristics of the textile industry, consumer life has a rigid demand for the textile industry as a consumer industry.

    And in recent years, textile and clothing enterprises should focus on the domestic market, because domestic demand is the main driving force of the industry, although domestic demand growth is declining, but this is still not low compared to many other countries. "


    In terms of external demand, China's textile industry still has competitive advantages in terms of technology, market and reaction speed. Moreover, with the introduction of the EU rescue plan, it will not be very difficult for the foreign market to develop.


    Faced with many new domestic and foreign standards, the key of textile and garment enterprise group is to increase investment in science and technology and reduce harmful substances in materials.

    Consumer

    Health safety is at the top of the list, and I believe that the phenomenon of sluggish sales will not continue.

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