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    Dyestuff Industry: At Present, It Is Being Tested By Five Risks And Developing Difficultly.

    2012/5/30 23:44:00 4

    DyesCompetitionRisk

    Recently, I went to some dyestuffs enterprises in Hebei, Shandong, Jiangsu and other provinces, and found that the situation of some companies' production and operation is not optimistic. The current situation of dyestuff enterprises is still grim and the risk is pregnant.


    since this year on

    Dyestuff industry

    The change made some enterprises dispel the optimistic estimate at the beginning of the year, and the severe situation forced some dyestuffs enterprises to carry out scientific and technological innovation, expand production capacity and increase market development. Although some achievements have been achieved, they have also breeds a certain risk.

    At present, the risks faced by dyestuff enterprises are shown as follows:


    First, the market risk has increased sharply.

    Since this year, due to the sharp fluctuations in raw material prices, soaring production costs, fierce competition in the international market and other factors, the textile industry, which has the characteristics of labor intensive and large export volume, is facing greater challenges.

    The decline of the textile and dyeing industry has a great impact on the production and operation of the dyestuff industry. The supply of the dye industry is oversupplied, the market situation has embarrassed the enterprises, sales have declined, inventories have increased, and the prices of raw materials purchased by enterprises have risen sharply, as well as electricity, freight, wages and so on, which have increased the expenses of enterprises and greatly reduced the profit margins of the dyestuff industry.

    All kinds of unfavorable factors aggravate the contradiction between supply and demand of the market, coupled with the decline of the international market demand, the market risk of dyestuff enterprises is now increasing. Some enterprises will increase their inventory and increase the risk of capital chain because of the sale of products. Therefore, the dyestuff industry and enterprises should attach great importance to it and actively respond to it.


    The two is the risk of new product development.

    The survey found that although the core products of some dyestuff enterprises have maintained a relatively high growth in recent years, any product has the limit of growth. After reaching the limit high point, it will go downhill.

    With the increasingly fierce market competition, the life cycle of products is shortened, and the development of new products is becoming more and more important for enterprises.

    In the survey, some large scale dyestuff enterprises have carried out the development of new products, but because of the innovation of new products, the failure rate of such development is higher and the cost of development is higher, which leads to the high risk of new product development.

    It is also necessary to develop new products, and to carry out small tests, pilot tests and factory enlargement. There is still some uncertainty about whether it can go from laboratory to industrialization and put into the market.

    At the same time, the development of new products is a complex, dynamic and continuous process, which involves a large amount of information collection, analysis, screening and pmission, the selection and determination of various modes, the input and allocation of all kinds of essential resources, the production of new products and

    Marketing strategy

    A series of work, such as the formulation of a series of work, has different degrees of uncertainty, which leads to the risk of new product development.

    Moreover, even when new products are put into the market, in the face of fierce market competition, facing the pressure of mature producers who have entered the market in advance, whether they can quickly enter and expand the market share of new products have put forward higher requirements for the sales strategy and technical support of the company. If the new product can not be brought into play quickly, the profitability of the company will be adversely affected.

    Many of the results have been spent on silver and wasted efforts, so that some dye enterprises have to worry about and worry about new product development.


    The three is the risk of capacity expansion.

    Under the current situation, some dyestuff enterprises have to expand the scale to dilute the cost to increase efficiency.

    A large scale dye enterprise manager explained that the cost of producing only one ton of dye is extremely huge, and the cost of producing 100 tons of dye is much lower, and the cost of producing 10000 tons is even lower (because of economies of scale).

    Generally speaking, with the increase of production, the total cost decreases and the marginal cost decreases, that is, the scale effect.

    But when the scale effect reaches the best level, if the output is increased again, the output will increase by 1 units. The total cost will exceed the profit of 1 units. The total cost will no longer decrease but increase with the increase of output, and the marginal cost will increase.

    This is a theory in microeconomics.

    Therefore, the expansion of dye production capacity must be controlled well, and after a certain degree of production, the capacity expansion can no longer be achieved. Otherwise, the risk will arise.

    In the investigation, the author encountered such a dye intermediate enterprise. In the past few years, he actively carried out the expansion of new capacity and achieved scale benefits. However, with the expansion of the new capacity to 10000 tons, the total cost did not rise and fall.

    There is also a dyestuff enterprise's main products including amino, 2,5 acid, interhydroxyl, which has benefited from these products in recent years. After the capital raising, the capacity of the 2,5 acid and interhydroxyl groups will be increased by 80% and 77% respectively after the completion of the project.

    But here, I would like to wake up that if the overall market demand of the corresponding products did not increase significantly, or the competitive advantage of the company did not increase correspondingly, the new capacity would not be able to achieve sales. Would the company still achieve the expected benefits? If it could not achieve the expected benefits, what would be the significance of such capacity expansion? It seems that the risk of capacity expansion is enormous.


    The four is the increased risk of production safety.

    In recent years, the expansion speed of the chemical industry has been accelerated. Due to the lack of safety management experience and the other subjective and objective reasons, the safety accidents in chemical enterprises have entered a multiple period.

    From the beginning of the year to the present, chemical safety accidents continued. In May 28th of this year, a chemical plant in Bengbu, Anhui, exploded and exploded.

    After entering 2012, many chemical enterprises will be put into production. The trend of frequent accidents and speeding up of production safety is logical.

    After entering the 2012, the number of accidents increased frequently, and the number of sudden environmental incidents caused by chemicals showed a significant upward trend. This has aroused great concern of the state. The state has issued the guidance of the office of the Security Council of the State Council on Further Strengthening the safety production of dangerous chemicals.

    I understand that although most dye enterprises attach great importance to safety in production, such as Dongying anuoqi Textile Chemical Co., Ltd. and other enterprises attach great importance to safety production work, Dongying anto eliminate all kinds of hidden dangers of safety production, formulate and improve the whole set of safety production regulations.

    However, there are also a number of dye enterprises in the production area in the production of large quantities of construction projects, the lack of new production workers caused by the lack of management, the system is not implemented, personnel training, safety equipment investment is insufficient, security risks are still not small.

    Although some enterprises attach importance to and constantly improve the level of safety production management, the potential risks of safe production still exist.


    Five is

    Conserve energy,reduce emissions

    Risk.

    At present, with the increase of energy saving and emission reduction, environmental protection investment is also increasing. The impact on dye enterprises is not small. Environmental protection investment is not going to die. Environmental protection investment is a death penalty. Environmental protection investment is not a small number. Small dye enterprises can not afford it. The improvement of environmental threshold is a test of life and death for small businesses.


    In short, as a dyestuff enterprise, we should pay close attention to the changes of the market, put the prevention and control risk in the first place, strengthen the internal management of the enterprises, actively utilize the financing channels and so on, enhance the ability of enterprises to fight risks, and ensure that enterprises will remain invincible in the future development.

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