Indonesian Shoes Export Diversification, Quality Advantage

Along with some Shoe manufacturer Taking Indonesia as a production base, the Ministry of industry is convinced that the export of shoes can increase by more than 7%.

Previously, Indonesia's strong competitors were its production base in the east coast of China. However, wage increases in the region have prompted shoe manufacturers to consider moving their factories to Vietnam or Indonesia.

According to Lai Meng, the standard wage in Vietnam is cheaper than that in China. Nevertheless, in Footwear industry in Indonesia Quality is still dominant. "To encourage investors to ensure the quality of their shoes, they must be supported by incentives or technology." Lai Meng added that because the per capita income of our people increased, the demand for domestic shoe products was also large.

According to Indonesia's Central Bureau of statistics and trade department, the total export volume of footwear products from January to February totaled 510 million US dollars, which was lower than the 56 million 740 thousand US dollars in the first two months of last year.

Export diversification

However, the minimum year from 2009. Export of shoes Implementation tends to improve. Exports increase not only to competitors from other countries, but also to the obstacles to the destination countries of Indonesia's domestic product development.

In addition, export challenges also arise from the decline in demand for some major export destinations, such as the US and Europe, which are still facing the crisis. With the slow growth of export growth in the first quarter of this year, the Indonesian government is committed to expanding its exports to non-traditional markets in order to overcome this problem, hoping to maintain its trade surplus this year.

Pradnyawati, the brand and publicity director of the Ministry of trade, said the trade department and the industry have been paired with the South African industry. Some Indonesian entrepreneurs in the furniture department signed contracts with the South African industry. In addition, North Tower Minna (state oil) company also discussed the country's lubricants market. In 2011, Indonesia's exports to South Africa were still low, only 1 billion 400 million US dollars. In addition to South Africa, the Ministry of trade also targets markets in the South American region where bamboo and rattan furniture are needed, such as Brazil, Chile and Peru.

The 3 countries have always been imported from China, and the rising prices of products have prompted them to explore cooperation with Indonesia. There is a contract now.