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E-Commerce Brings New Business Opportunities To Traditional Enterprises

2012/3/20 14:46:00 12

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E-Commerce Traditional Business Opportunities

Traditional enterprises are involved in e-commerce, whether it is search engine optimization or self built online platform to develop trade, we need to carefully examine what kind of e-business is suitable for their own industries, and formulate e-commerce strategies and objectives according to their specific circumstances.

Wang Haibo, a well-known domestic B2B e-commerce third party platform service provider, Mr. CEO, said that the characteristics of Internet convergence and interaction determine that enterprises can not develop their own e-commerce by using the Internet. They must cooperate with other third party platforms through the help of the third party platform, or they will be able to obtain a large number of stable upstream and downstream customer resources, and establish a stable trading channel.

B2B E-commerce

Today, with the maturity of technology, the improvement and improvement of certification, payment, logistics and other links have made SMEs see the hope and the dawn.

When anything develops to a certain stage, there will be a trend of segmentation. E-commerce is no exception.

In the field of electronic commerce in China, precise positioning of industry segmentation and vertical B2B mode are gradually becoming larger and larger. Specialization and precision are the first choice for customers to choose vertical B2B.

As early as 2010, China's network library saw broad prospects for market segmentation, put forward the concept of category network, and provided exclusive network marketing services for traditional enterprises based on a single product category network. By selecting a company in the field of subdivision to create a category network, it could help enterprises not only fully promote the brand and product brand of the product network, but also enjoy the customer procurement information on the website based on industry demand.

It is also able to take advantage of the category network to develop various business activities and make full use of its dominant position in the website to gain more business opportunities.

The Chinese net library, through the single product trading network jointly built with traditional enterprises, can drive the deep application of a single product in the industry on the one hand. On the other hand, it will quickly build the website with the largest volume, the richest data and the highest activity in the domestic market. With precise positioning and excellent service, the partners will become the focus of similar products in the whole country, and will further promote the realization of the B2B business.

In 2011,

China Network Library

The category network has achieved gratifying achievements. It has joined hands with small and medium-sized enterprises to build 1760 categories of industries, including agriculture, underwear, water pumps and so on.

There are many classic cases, and the Chinese Internet library has joined hands with China's LED industry Au Optronics Co in Zhejiang at the end of November 2011 to build China's LED trading network.

With the help of China Internet library data resources, the website quickly realized the aggregation of the LED industry. Currently, there are more than 5000 members, more than 10000 supply and demand information, and more than 4000 industry information.

In addition, the website has greatly increased the opportunities of online trade by means of a large number of promotional activities and concentrated exposure at various websites in China.

It is reported that in the less than a month after the official operation of Au Optronics Co, Zhejiang Zhongzhou Au Optronics Co has obtained 324 business opportunities through the Internet, with 55 customers intending to win tens of thousands of website orders.

In recent years,

Vertical segmentation

Become the later force of e-commerce, new business opportunities and precise network marketing for enterprises, inject new vitality into the innovation and development of enterprises.

In 2012, the subdivision of e-commerce will continue to develop strongly. China's network library will also carry out more extensive and deep cooperation with enterprises to push forward the development of e-commerce. At the same time, the joint regional government will launch the construction of the category network to boost the development of the regional economy.