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CHIC&Nbsp; 20 Years We Remember Those Textile And Garment Industry Sparks.

2012/3/19 11:46:00 27

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CHIC Textile And Clothing

from

CHIC

From 1993 to CHIC2012, CHIC and the clothing industry have been together through the exciting development process.

In the course of twenty years, it is those sparks that illuminate and lead the garment industry forward.

The first ten years: groping and positioning

In the first ten years of CHIC, China's

clothing

The industry has just started. CHIC is accompanied by China's garment industry from weak to strong. In this process, CHIC plays an important role in the development of China's garment industry. The spark of thought during the CHIC also led the clothing people at that time.

CHIC1993

1993, the 3 World

fashion

The great masters, Pierre Cardin, Valentino and Ferre, with their own heavyweight creative team, took the CHIC as the platform to hold the first international fashion announcement in China.

The first CHIC was launched in a luxurious lineup, which laid the foreshadowing for the development and prosperity of CHIC.

CHIC1994

CHIC1994, the second CHIC actively took a big step in the process of internationalization, formally put forward the development direction of the exposition, and made clear the concept of internationalization, specialization and standardization. This idea has been extended to this day and has been used for reference by many local garment fairs.

On the basis of a clear understanding of Dali, the Expo pioneered the "three push" policy, namely, trying to introduce a number of well-known trademarks in China, launching a group of enterprisers and launching a group of emerging designers.

CHIC1995

CHIC1995, business decision-makers and pop guides in 21 countries and regions once again gathered in the clothing Kingdom, but at this time CHIC has not been more precise positioning, and the voice from CHIC is also thinking about the positioning of the exhibition.

Europe

CVIQ is responsible for: CHIC is a window to show the corporate identity, the best form of advertising.

China is the most potential market. Trading volume is not the most important one. The most important thing is the image offensive before the door of the most potential market.

Taiwan Zhongxing group Wan Yi An: there is a clear difference between exhibiting on the mainland and exhibiting abroad.

There are many business opportunities in China's big market, but CHIC is not targeted enough, and it is not enough for visitors.

CHIC1996

CHIC1996 Expo focuses on

famous brand

Effect, international famous brand and domestic famous brand gather together, learn from each other.

Du Yuzhou, vice president of China Textile Association, said: "the Expo has deepened the understanding of China in the world's clothing industry. We will focus on the theme of" China's clothing creates an international brand ".

CHIC1997

The theme of CHIC1997 is: creating international.

famous brand

The famous international teacher

Beijing

Striving to enter the world garment center as early as possible.

Chinese clothing has entered a new period of development.

CHIC1997, not only to create an international brand, but also to create the largest brand - the world clothing center.

Famous brands should not be just one or several well-known brands, but also the whole industry of a city or a country.

The world clothing center itself is the biggest brand.

CHIC1998

For the first time, CHIC1998 imported the computer to register the audience, on the one hand, in order to effectively control the non professional audience, and on the other hand, to enrich the database of professional buyers. All these have taken a big step in pushing CHIC towards a more professional and international fashion exhibition, and will play a positive role in promoting CHIC1998 trade.

Jiang Hengjie, executive vice president of the China clothing association, said on the eve of the opening of CHIC1998: the Expo is planning to organize high-level, professional and multi-faceted parties involved in the clothing industry and business circulation to participate in the new high-level seminar and analyze and predict the market information at home and abroad, so as to meet the urgent needs of enterprises for information and other aspects.