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    In The Face Of Anti-Dumping, We Need To Change Not Only Quality But Also Quality.

    2008/1/19 0:00:00 10301

    Anti-Dumping

    The antidumping policy of European and American countries on domestic export products is partly because the prices of products from China are very low, which has brought a great impact on the local price market, resulting in the failure of a number of local enterprises to continue their operations, which has caused the dissatisfaction of these enterprises and resisted Chinese products under the pretext of "anti-dumping".

    On the other hand, there are some negative effects on foreign countries because of the low quality control and low technology intensity.

    To define "dumping" and increase export quotas requires mediation between government departments, and foreign trade enterprises must improve their own products.

    Global e-commerce expert China Nov believes that first of all, we must strictly control the quality and the quality of products, and will naturally be favored by the market.

    For example, the export value of footwear industry in Foshan increased by 21%. Foreign trade enterprises overcome barriers and stabilize overseas market share.

    1~12 months in 2007, the Foshan inspection and Quarantine Bureau exported 21 million 797 thousand pairs of shoes, worth 57 million 597 thousand US dollars, the number decreased 5.9% compared with the same period last year, while the value of goods increased by 21%. This is the EU's high anti-dumping duty on Chinese leather shoes since October last year. Pakistan, Peru, Venezuela, Canada and other countries also took anti-dumping measures on China's footwear products. After the Foshan shoes overcome many barriers, they continued to maintain a good export situation of footwear and stabilized the share in overseas markets.

    The stability of the market share of the overseas market depends on the Foshan inspection and Quarantine Bureau strengthening the inspection of the export of children's shoes, monitoring all the key parts of the footwear production, improving the timely rectification of the problems and keeping the quality of the product before the product is out of the factory.

    On the other hand, in addition to the quality of foreign trade enterprises, the awareness of independent brands should also be fully recognized.

    Take Foshan as an example, at present, Foshan footwear manufacturers do not have an independent brand, all export shoes are OEM production, and they still win at low prices in the international market, ranging from several US dollars to tens of dollars / pairs, and the profits of enterprises are low.

    Global e-commerce expert China no-net believes that footwear export enterprises should actively respond to anti-dumping, work hard and get rid of the "quantity win" and "low price competition" growth mode, and continuously improve the added value and brand value of the products.

    Then, how can we establish brand awareness and establish our own brand?

    The global e-commerce expert, China Nov, believes that the most urgent thing for foreign trade enterprises to implement globalization strategy is to improve the degree of informatization, strengthen brand awareness and enhance brand recognition.

    After joining the international market, a large number of small and medium-sized enterprises have realized that the construction of websites, especially the construction of English websites directed directly at customers, will become a key factor for the growth of enterprises' business. At the same time, it is also an important platform for foreign trade enterprises to distinguish themselves from other peers and establish their own brand.

    The money spent by foreign trade enterprises from website establishment to trusteeship to maintenance is not worth mentioning compared with the profits gained after the improvement of information level, wider customer sources and brand value.

    It is precisely aware of the importance of the Internet that the websites of foreign trade enterprises have been built up.

    It is undeniable that Chinese enterprises in the tide of globalization have truly felt the pulse of economic globalization.

    This trend also forces enterprises to not ignore the changes of the external world while paying attention to their own development.

    Global e-commerce expert China Nuo net finds that more and more small and medium enterprises in China regard the world as their own market, and brand builders are watching with envy eyes those companies that have already built global brands, because the brand with high globalization can obviously bring more benefits to the company.

    Attracted by the successful examples of some famous companies, many companies are also trying to globalizing their brands.

    However, because of the differences between regions and cultures, the difficulty in building global brand teams, and the fact that the brand strategy can not be imposed on teams in various countries and regions, it is not easy to achieve brand globalization.

    Global e-commerce expert China Nov believes that in the process of implementing global brand in China's small and medium enterprises, we should encourage sharing views among different branches in different countries and form a cultural habit suitable for the location of the branch.

    Managers in different countries need to be able to understand other countries' successful or failed solutions, and to acquire and share different consumer information in different markets.

    The use of Intranet is a way to promote effective communication.

    Brand, information and globalization have become the only way for foreign trade enterprises to meet bigger business opportunities.

    As the first mature global e-commerce platform in China, the global e-commerce expert, China Nobel network, has carefully prepared high-quality overseas space for domestic and foreign trade enterprises, so that the websites of small and medium-sized enterprises in China will run rapidly and steadily overseas.

    Let the whole world quickly visit your website and let your website bring more orders to you.

    The global interconnection dream of Chinese enterprises is no longer far away.

    In 2007, China invested 1 million 800 thousand US dollars in Nobel net and the joint venture with the world's first Dallas computer room to build a CHINO American computer room with an area of about 1200 square meters, which can hold about 10000 machines.

    It can be said that the CHINO American computer room has inherited the excellent management and advanced computer room management system of the Dallas computer room, and formulated and provided the best US server plan for the Asian customers, especially the mainland of China.

    At present, China's Nobel network customers include China Wan Wan, new network, 263, China Resources and so on.

    We have established a strong network operation management system and a China Nuo network with mature software development capabilities to provide fast, stable and secure website and mailbox service for more than 20000 enterprises.

    China's Nov network has been distributed in 10 cities such as Beijing, Shanghai, Guangzhou, Hongkong, Dezhou Dallas (USA), Dezhou Houston (USA), California Losangeles (USA), California California (USA), Washington D.C. (USA), Washington State (USA) and so on. The huge server group has become the new economic engine for Chinese small and medium-sized enterprises to build the global e-commerce system and open the door to the market.

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