Transplant Seoul's "Fashion Paradise" To Changchun

In February, more than 100 merchant charters in Taigu square in Changchun went to Korea to realize the magnificent turn from the owner of the stall to the international purchaser. This is the first time that Changchun businessmen have gone abroad to negotiate business with chartered planes. The purpose of this trip is to seamlessly connect Seoul's East Gate market model to Tai Koo square and transplant Seoul's "fashion paradise" to Changchun.

The inspection tour to Seoul, South Korea, is a spring tour for Jilin's economic and trade cooperation with Korea this year. It is a large-scale foreign economic cooperation and exchange guided by non-governmental organizations and government. It is a new initiative to enhance economic and trade cooperation between Jilin and South Korea and Seoul. Relevant officials of the Jilin Provincial Economic Cooperation Department took part in the activities, and Mr. Li Guozhang, the Chinese Embassy in Korea, delivered an important speech at the exchange meeting between Taigu square and the east gate. The platform for cooperation between Tai Koo square and Seoul east gate is an entry point for China Northeast Asia's economic and trade strategy.

During the four day business trip in Seoul, Taigu square and Han Guodong Gate market, South Korea. Clothes & Accessories The association, the well-known design companies, and the operating agencies carry out comprehensive exchanges, establish close cooperation relations, expand the influence and reputation in the Korean apparel industry, and effectively integrate the Korean clothing market resources to enhance the core competitiveness of the business, and further establish Tai Koo square as the largest Korean clothing direct sales center in China and Northeast Asia. fashion The strategic positioning and development foundation of clothing Zero batch theme mall and Northeast Asian close business model pioneer. This event not only embodies the image of Changchun's vigorous and open city, but also the big strategy and large layout of the biggest Korean dress zero batch center in Archaean square, which has produced great sensation in the same industry in Korea and in China.

Seoul east gate is a traditional market and modern. Shopping The center is the largest fashion industry base in the world. It is the forefront of garment export, accounting for more than 30% of the Korean fashion industry. It is also a typical Korean economic artery. The one-stop business model of fashion industry chain, which integrates planning, design, production, sales and logistics, has continuously supplied high quality Korean clothing products to all parts of the world. From the beginning of planning, Tai Koo square established close cooperation with the east gate as a strong support for the development of the city.

Tai Koo square was initially positioned as a pure Korean garment. monopoly Shopping malls, through the design, production, wholesale and sale of one-stop services, will be Han Guodong door wholesale market tens of thousands of fashion brands in Taigu square direct sale, leading the "Han Fan fashion trend." At the same time, we will transplant the core technology and operation mode of East Gate, from the clothing design to processing and production to the most critical link in the entire industrial chain of wholesale and retail, to make a demonstration point, and complete the transmutation from the labor intensive clothing processing to the knowledge intensive brand operation. And we will build logistics warehousing in the package tax zone, reduce the cost of international logistics operation, shorten the arrival time of logistics, and create a new mode of outgoing, compact and direct clothing market.

In Seoul, Tai Gu square signed an agreement with the Korean Fashion Designers Association and the East Gate fashion tourism special zone to create the "Seoul East Gate (Tai Gu) designer center". It will select more than 30 outstanding Korean designers, specializing in fashion design studio. At the same time, Tai Koo Plaza provides an internship and R & D base for the clothing majors in Changchun, and designs the most fashionable costumes. Huang Boxiao, general manager of Tai Koo square, told reporters: "let the fashion idea, performance concept and production and trade integration be integrated, so that creative industries can be separated from the market. Taigu square will not only become the largest wholesale center for Han style clothing, but will also learn from Korean fashion and gradually form a unique cultural center in Northeast Asia.

In the survey, Tai Koo square and the East Gate market signed a total of 50 billion won South Korean clothing direct sales list. This is followed by the seventh Northeast Asia Investment and trade fair last September, when Taigu square signed a $100 million investment with South Korea. Tai Koo square deepened the economic and trade cooperation with the Seoul industrial and Trade Promotion Institute (SBA) and the Seoul East Gate sightseeing Special Economic Zone agreement to jointly build "world-class fashion dress sourcing center". Tai Koo square will form the first place for Korean brands to enter the Chinese market, wholesale and retail, and radiation to the national garment industry.

Feng Hanqing, the chairman of Lipton group, a developer of Tai Koo square, believes that Changchun can become a creative city, an incubator for fashion design research and development. We are exploring a new road to develop a garment industry transformation and upgrading way based on ideological innovation, technological innovation and mode innovation. We firmly believe that with the support of the government and relying on the advantages of professional talents and relying on the advantages of the consumer market and relying on the advanced operation mode of South Korea, Changchun will create a world-famous clothing brand in the future and win the discourse power of the world fashion.