Domestic Demand Market: Improving Internal Strength And Gaining Market Initiative

"In the next 5 to 10 years, China's policy of expanding domestic demand is very important for the textile industry.

Since 2011, the business models of foreign invested enterprises have undergone great changes. The enterprises in Europe, America, Japan and South Korea have increasingly been converted from domestic exports to domestic ones. In the past, the products of European and American enterprises in China were the three trends, namely, domestic sales, export and redistribution, and the proportion of domestic sales is increasing.

"On the one hand, domestic competition will become more and more intense. On the other hand, the export and surplus created by foreign investment will decrease significantly.

The main problem facing foreign trade enterprises in opening up the domestic market is to pform the resource advantage of enterprises into domestic sales advantages.

stay

To expand the domestic market, enterprises need to seriously consider how products can be redistributed from the enterprise to the end consumers and the interests of each link in the middle. This kind of deep integration requires a lot of manpower, material resources and financial resources.

Enterprises need to combine their own objective conditions to decide whether to turn to domestic sales.

In the national economic development strategic plan, domestic demand must be an important support. Taking the typical representatives of developed countries and advanced developing countries, the United States and India as an example, their domestic demand accounts for over 92% and 88% of the total demand respectively, and China reached 72.8% in 2008.

This also indicates that with the social progress and economic development, the proportion of domestic demand in the total demand will be increased and will become a reliable backing for the sustainable development of China's textile and garment industry.