Zhejiang Huzhou Characteristic Textile Industrial Cluster Is In Its Early Stage.

Walking into the Silk Road group home textile company, the workers are busy. The silk beds with colorful colors are being batches of land. Boxing 。 "Last year, the company's products in London, Paris, Moscow International Exhibition, after winning many orders, the company is now for the world's top brand" Prada "and other supporting. Sun Jinhua, deputy chief of the Silk Road Group, said that last year the group's operating income amounted to 2 billion 100 million yuan, of which silk and Home textiles Products account for almost half.

The Silk Road Group is a leading enterprise in the characteristic textile industry of our city. Over the past two years, the characteristic textile industry of our city has not only developed rapidly, but also the rapid growth of the four major sub sectors, such as silk, cashmere products, industrial chemical fiber products and home textiles. advantage Further highlights, initially showing the characteristics of the textile industry cluster "majestic".

The characteristic textile industry is one of the six major industries featured by the development and development of our city at the end of 2009. "How to transform and upgrade the textile industry has always been a difficult problem for the Party committee, the government and the business community before we propose to cultivate and develop key industries." According to experts analysis, before the "242" and "233", in recent years, our city has constantly stressed the need to transform and upgrade traditional industries, but the path of transformation and upgrading of textile industry is not very clear.

This situation was completely changed by the end of 2009. In the blueprint for cultivating and developing six key characteristic industries, our city has made targeted trade-offs on many subdivision industries of the textile industry, focusing on cultivating four major segments of silk industry, cashmere, industrial chemical fiber products and home textiles, so as to promote the overall transformation and upgrading of the textile industry. So far, the transformation and upgrading of textile industry, one of the two traditional pillar industries in China, has been thoroughly clarified.

After the path was clarified, the special textile industry achieved remarkable results. Statistics show that from last year 1 to November, its main business revenue has reached 154 billion yuan, an increase of 40.7% over the same period, and the growth rate ranks first among six key feature industries.

In the field of silk, Huzhou La Rachs Clothing Co., Ltd., after purchasing the trademark of penguin in Hongkong, focuses on its own brand, starting from the comfort, easy care and functionality of clothing, and mixing new materials such as cotton, linen, silk, velvet and other animal and plant fiber materials, and constantly developing new products. Meanwhile, it has opened brand franchised stores in major cities throughout the country. In the field of cashmere products, the Zhejiang rice cashmere Limited by Share Ltd implemented the "colorful strategy", and set up design studio in Paris, Hongkong, Shanghai, Beijing and other places. The products were located in more than 500 high-end shopping malls in the country, and the key markets jumped rapidly to the top three industries in the industry. Zhejiang Yu Fu hi-tech fiber Limited by Share Ltd invested 360 million yuan to implement the annual output of 40 thousand tons of differential polyester industrial yarn project, of which 20 thousand tons of production capacity has been put into operation, the company is also implementing a total investment of nearly 800 million yuan annual output of 120 thousand tons of direct spinning differential chemical industry silk project. After launching the "Huan Sha" series of home textile products, the Silk Road Group has entered the strategy of "Smiling Curve" at the two ends, and has continuously set up terminal sales channels in major cities in China. At present, its high-end brand channel has been distributed in 75 first tier cities nationwide, and only 40 new sales outlets were added last year.

According to the planning of revitalization and upgrading of the textile industry of our city, we will rely on independent innovation, carry out technological transformation, improve core competitiveness, and create a modern industrial cluster of domestic characteristic textiles. By 2015, we will strive to build a modern textile industry system with Huzhou characteristics. "After more than two years of cultivation and development, the characteristic textile industry of our city is ushering in an unprecedented period of rapid development, and initially shows the embryonic form of modern industrial clusters." Analysis of experts said that the textile industry has been the traditional pillar industry of our city in the past. During that time, it suffered setbacks and fell into silence. Now, with the rise of the characteristic textile industry, the entire textile industry will also gradually pass through the "painful period" of transformation and upgrading, which will lead to the rebirth of the entire textile industry.