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    Functional Differentiation Is Becoming A New Selling Point Of Clothing Fabrics.

    2012/1/2 19:01:00 80

    Functional Differentiation Of Clothing Fabric Selling Points

    As people

    Functionality

    With the increasing consumption demand of textiles, textiles with waterproof, oil repellent, easy decontamination, antibacterial and odour resistant, anti ultraviolet, antistatic, electromagnetic radiation, and high moisture absorption have been unveiled in the market.


      

    Functionality

    Fabric

    Favored


    Yuhua textile, a light textile trade center, has been very busy recently. The Tencel fabric developed by the company has been favored by many garment enterprises due to its functions of absorbing sweat, moisture absorption and heat conduction.

    The author understands that since the beginning of this year, the sales of functional fabrics in the light textile market have been significantly better than that of ordinary textile fabrics, and the added value of products has been higher, becoming the fashion fabrics for summer and autumn garments and home textiles.

    brand

    Clothing is also beginning to function as a whole or part of functional fabrics.


    In Shanghai, China Textile Textile City, new fabric samples purchased by the buyer, told the author that functional fabrics have antibacterial and good moisture absorption, moisture permeability, quick drying and other functions, and the products are comfortable and healthy.

    For example, the functional bamboo fiber, pearl fiber, antibacterial fiber and other functional fibers are applied to the home textile industry, which is used for making body clothing and bedding, and has good market prospects.

    Many functional home textile products have replaced the traditional home textile products and represent the consumption direction of the market.


    Many enterprises are stepping ahead.


    "The popularity of functional fabrics will become the trend of the development of textile fabrics in the future. More and more enterprises have noticed this and move early."

    Chen Wenxing, Vice Chancellor of Zhejiang Sci-Tech University, told me that many textile enterprises in my county began to develop new functional fabrics with the Institute of textile research and development of colleges and universities a few years ago, and have made some achievements, but in general, the enterprises developing "functional" fabrics are still relatively small.


    "Shu Mei te textile" is an early development enterprise in our county. Now the bamboo fiber fabric, bamboo charcoal fabric and pearl fiber fabric developed by the company have the functions of moisture absorption, deodorization, skin care and beauty, and the market is in short supply.

    In addition, the development of UV protection by the independent development company in Lanting Pavilion town has been developed independently.

    Radiation protection

    Other functional fabrics are well received by customers such as Japan.


    Mo Linxiang, deputy general manager of red, green and blue textile printing and dyeing company, said that functional fabrics are valued by more and more enterprises for their environmental protection and high added value. However, due to the development of functional fabrics, auxiliaries, dyes and other companies are required to cooperate with each other, regardless of equipment and technology. Therefore, many enterprises in our county even receive orders from functional fabrics, which are also commissioned by foreign manufacturers.

    "Red and blue" is currently trying to develop fragrance fabrics, deodorant fabrics and moisturizing fabrics.


    The prospect is worth looking forward to.


    OliviaDiGiovanni, a consultant on fabric trends in PROMOSTYL, France, believes that the sales of functional textiles will continue to grow in the future, while the demand for functional textiles in China will continue to increase.

    As far as functional textile market is concerned, compared with foreign countries, there is still much room for expansion in China's functional textiles market. When consumer demand is constantly broken down, when people prefer to use differentiated textiles in different environments such as work and life, the research and development of functional textiles in China will continue to rise.

    trend


    Gu Jieping, vice president of the County garment industry association, believes that with the improvement of people's living standards, the requirements for textile fabrics are constantly changing. Fabric and clothing enterprises should fully realize the importance of the development of functional products for enterprises to expand the market, and actively carry out research and production of related products.

    For the development of functional textiles, any improvement and breakthroughs in performance can bring immeasurable profits to enterprises.

    In the future, products with more functional finishing technology will meet the needs of more consumers and promote enterprises to further expand the market and win more profits.


     
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