Shoes Consumption: Taobao Takes Practical Action To Defend Intellectual Property Rights
The United States Trade Representative Office (USTR) put Taobao online.
counterfeit
Liu Dongming, the director of the integrated marketing research center of the China Electronic Commerce Association, believes that the Chinese government has spared no effort in protecting intellectual property rights since joining the notorious. Taobao has also been taking practical action to protect intellectual property rights. The list of so-called "notorious market" has not announced the criteria and scale of publicity in the markets WTO.
Taobao does not need to worry too much about the "notoriety market" of this institution, as long as it continues to work hard to protect consumers' services.
It is reported that knowledge of Taobao development in April of this year.
Property right
The complaint platform is formally launched, and any right person can access the system platform by connecting the Internet, so as to realize the submit and view function of online intellectual property infringement complaints, and improve the user experience and perfection of the obligee and the complainant.
Complaint
The process.
Enables the obligee to complete all functions from registration to counter notification.
At the same time, in response to the call of the nine ministries and commissions on the Internet anti fake operation, Taobao has continued to carry out special work against intellectual property rights and counterfeiting and shoddy products since January 1, 2011.
Since January 1, 2011, there has been a total of 8 violations of intellectual property rights and counterfeit and shoddy commodities (footwear, bags, mother and baby, medicine, cosmetics, audio-visual, software, watches, books, food). There are 62 million pieces of information on infringement of goods, of which more than 820 pieces of information handled by complaints have been received.
"Is there no infringement complaint in the US online shopping website?" Liu Dongming thinks that any store may encounter the problem of protecting intellectual property rights, and the United States agencies criticize other countries' companies with their own standards.
He said Taobao firmly cracked down on infringement and counterfeit goods, and more and more brands came in to explain that this is a good and healthy online shopping platform.
We should not pay too much attention to the so-called "notoriety market" in American institutions, so long as we continue to take practical action to safeguard intellectual property rights and strive for the protection of consumer services.
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