Shishi Clothing Industry &Nbsp; &Nbsp; Baotuan Create Stone Lions Characteristics
stone lion
As an old textile and garment industry base, it has great potential for development.
Clothing industry
Great contributions to foreign trade export, regional economy and employment are obvious to all.
However, there are some differences between Shishi local brands in terms of scale of operation, market coverage and so on. There are some gaps between domestic and second tier cities. The main reason is that the industrial development is scattered and there is no resultant force. The advantages of Shishi clothing cluster have not yet been fully realized.
The author understands that although Shishi garment enterprises are numerous, small and medium-sized enterprises are mostly in the production quality.
benefit
The number of good leading enterprises is small, and the "self governance" can not form resultant force.
Therefore, in the past decades of development of the garment industry, many garment enterprises of Shishi called out the slogan of "Baotuan development", and tried to change the more dispersed status quo, so as to guide enterprises to realize the awareness of intensive cultivation of the brand, and to attach importance to the branding of the clothing industry, but this road has not yet been completed.
Branding intensive cultivation needs long-term development strategy. The short-term effect is not obvious, but its cumulative process will give the brand a deep foundation.
In particular, regional brands can not be driven by one or two brands alone. We must rely on joint efforts.
Therefore, "Shishi" brand clothing is bigger and stronger, not only faces long-term development, but also needs large and medium-sized enterprises.
Hold together
Develop stone lions.
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