Leading The Management Of Network Virtual Society By Rule Of Law

Since the reform and opening up, while China's economy has been growing at a high speed, social strata have been constantly differentiated, and social contradictions have become prominent, social management Facing new situations and problems. In February 2011, General Secretary Hu Jintao was the chief executive of Leading cadres In the seminar on social management and its innovation, several "inevitable requirements" were used to emphasize the importance of "strengthening and innovating social management". The National Twelfth Five Year Plan outlines social management separately, which shows that social management has risen to the national strategic level and has become one of the major issues related to national development. During the "Twelfth Five Year Plan" period, China should strengthen the research and judgment of the economic and social development situation, keep pace with the times, strengthen and innovate social management, and ensure that the society is full of vitality, harmonious and stable. With the computer technology With the continuous development of network technology, the network has penetrated into all fields of national economy and social life, forming a new type of network virtual society. At present, China has about 500 million netizens, and the Internet has become one of the main positions of public opinion. The network has flattened the world: the expression of will is flat, the space-time transmission is unlimited, the identity recognition is virtual, the communication path is multi node, the interaction relationship is equal, and the social value is diversified. These characteristics enable the network to bring together different values and form a "network public opinion field". Therefore, some people compare today's online social media to the "town hall" and "trade union meeting" of the old era or the "cafe" of the new era. The network is also a "double-edged sword". The network public opinion has an emotional tendency and is easy to operate and use. How to deal with the challenges brought by the development of the network virtual society and coordinate the management of the network society and the real society has become an important issue that government officials must face. The following countermeasures should be taken to strengthen the management of network virtual society:

First, change the management concept. The network is not a scourge. Government officials should have a deep understanding of the law of network communication, correctly understand the new characteristics of the network virtual society, and strive to eliminate the cyber phobia of "turning pale when talking about the network and avoiding the burning of the network". For the management of virtual society, we can neither let it go, nor can we "seal" or "delete" it rudely. As an old Chinese saying goes, the mouth of the people is better than the mouth of Sichuan. When a river flows up and collapses, it will hurt many people and people as well. Therefore, he is the decisive envoy and guide for the people in Sichuan, and he is the messenger of the people. Governments and social managers at all levels should improve their online media literacy, respect online public opinion, and scientifically screen online public opinion to prevent public opinion channels from being blocked and hijacked by online public opinion. The flat structural characteristics of the network virtual society, such as equality, openness, interconnection, multi nodes, and no borders, urge the management idea to move from closed to open, from isolation to coordination, and from a single way to the combination of multiple means.

Second, change the management model. As a new form of society with multi nodes, multi centers and virtualization, virtual society is difficult to be effectively managed by the government alone. Giving full play to the role of different social forces such as social organizations and opinion leaders will make the management of virtual society more effective with half the effort. At present, according to the "Twelfth Five Year Plan", we should establish and improve the social management pattern of Party committee leadership, government responsibility, social coordination and public participation, change the thinking of rectification orders into management in service, change the government's responsibility for the world into the integration of social forces, change the way of fire fighting into source management, and change the administrative means into comprehensive management of law, administration and economy. The government departments should strengthen the awareness of "responsibility", be brave to take responsibility, and not evade, hide or shirk. They should have the courage to face up to problems and public opinion, effectively ease the crisis situation, and prevent the Internet users who do not know the truth and the bad guys with ulterior motives from having the opportunity to help. We should actively build a new type of multi center governance structure, promote the government, industry organizations, virtual community administrators and Internet users to resolve various conflicts and disputes through consultation and cooperation, and promote self-discipline in the virtual society.

Third, we need to innovate our working methods. The traditional social management mode has the characteristics of passive government management and slow reaction speed, which is difficult to adapt to the requirements of virtual social management, and may also lead to the decline of the government's credibility. The management of virtual society has become more complex in terms of management objects and operation methods. It requires innovative work methods, and guides the people to know, discuss and participate in politics efficiently and conveniently by virtue of the network platform, so as to improve the mechanism of safeguarding the rights and interests of the masses led by the party and the government. It is necessary to build a network platform for rapid communication between the government and the public, timely and accurately announce government related matters to the vast number of Internet users, so that the public can enjoy the right to know, guide online public opinion through openness and transparency, reflect the original ecological network public opinion through "Internet politics", and provide basis for policy formulation. At the same time, it is necessary to keep pace with the times, use new carriers such as microblog, fully understand public opinion, and realize the goal of politics for the people. In the emergency management of emergencies, we should grasp the "golden three hours" rule of crisis resolution, solve relevant problems as soon as possible, and improve the working system of people's mediation, administrative mediation, and judicial mediation.

Fourth, improve the management mechanism. We will improve the early warning and prevention mechanism, establish network supervisors to keep abreast of network trends, grasp the public opinion of the Internet, and timely deal with events and problems that are widely concerned by Internet users, so as to early warn and prevent "signs" of network group events. Establish an online public opinion response center, improve the collection and analysis technology of online public opinion information, especially pay attention to the use of information technology to analyze and warn online public opinion emergencies. Actively carry out research on network governance, study the psychology and behavior of netizens by groups and stages, explore the formation mechanism and diffusion law of network public opinion, and jointly solve the problems faced by network development. We should improve the public opinion guidance mechanism, grasp the public opinion in a timely and comprehensive manner, and strive to convey the objective and accurate truth to netizens at the first time of the crisis, so as to correctly channel negative public opinion. Pay attention to the communication with "opinion leaders", play its role in guiding social public opinion to develop in a healthy and rational direction, converge on the differences, support the right and restrain the deviation. It is necessary to improve the accident handling mechanism, be brave to assume the relevant responsibility for the incident, and ease the crisis situation. Establish a network social response mechanism, such as considering the establishment of a network spokesman system, and can also establish emergency plans for government response and intervention in emergencies.

Fifth, strengthen the "rule of law" construction of the management of the network virtual society. Social management needs the culture of rule of law and the "gene" of rule of law, and gradually forms a consensus to solve social contradictions and conflicts by rule of law. Kant once said that the most important problem that nature forces human beings to solve is to establish a civil society with universal rule of law. The implementation of the rule of law can make the public feel fair and just, thus forming respect for the law and belief in the rule of law, thus consciously abiding by the law, and the result is a more stable social order. At present, we should jointly promote legislation, law enforcement, justice, and law popularization, and strive to use the rule of law to guide the construction and management of the network virtual society. We should improve the laws and regulations related to the management of virtual society and the Internet, further study the legal blind spots in the management of the Internet, strengthen the legislation on electronic evidence, virtual property, governance of network crimes, personal privacy protection and other related aspects, and provide a real legal constraint mechanism for the management of virtual society. We should grasp the characteristics and laws of the virtual society, conscientiously implement the Internet Information Service Management Measures and other relevant laws and regulations, and constantly explore and innovate the law enforcement model. We should do a good job in the judicial work of the virtual society, crack down on network crimes according to law, purify the network environment, optimize the network ecology, and make network governance move from "rule by man" to "rule by law". We should firmly promote online legal education, carry out various forms of online legal publicity and education, create conditions to facilitate the online rights protection of the masses, and improve the public's awareness of the rule of law on the Internet, especially young people.