Decryption: Why Is Hermes Kelly Handbag So Expensive?

So, what about that handbag? What's the matter with it?

Hermes turns luxuriant

That bag is called Kelly bag.

The selling price now ranges from $ten thousand leather to crocodile skin tens of thousands of dollars.

In addition to the extremely expensive price, you must add enough patience: if the leather, color or size of the Kelly bag you want is not available from stock, it will take 6 months to several years from you to the order.

Kelly bags are produced by HERM S, a Paris harness and leather goods store.

Its prototype is a saddle bag, which was born in 1892.

By the turn of the last century, in 1899, Emile, the third generation leader of HERM S family harness business, met his lifelong companion, Julie.

Julie's father, who runs timber business in the overseas colony of France, is also a customer of HERM S's harness.

This family's foreign Anecdotes and broad vision bring great excitement and stimulation to HERM's S's third generation boss.

Julie warmly recommended to her father the saddle bag of HERM S, and he pioneered the saddle bag as a traveling bag.

At that time, no one had expected that Julie accidentally made the saddle bag a lady's handbag, leaving HERM S S the most valuable commercial resource in women's handbag, the later Kelly bag.

From Queen of Hollywood to Princess of Monaco

In the days of personal movie career, with the title of Oscar's movie queen (1955 village girl) and the Grace Kelly, she waved to her motherland, the Hollywood, her love for her hundreds of millions of fans, to her family and friends in her hometown of Philadelphia. Monaco, far away from the Mediterranean coast and the shining city state of Monaco, became the wife of Prince Renier of Monaco.

Since then, her official title is princess Grace, the queen of Monaco.

This super fairy tale of the world's top beauty + Oscar queen and princess has been warmly reported by the media, from engagement to wedding to every move after marriage. It has fascinated fans, readers and audiences.

Unique and valuable

HERM S has noticed that during the engagement process in 1955, Grace Kelly carried a bag of HERM S S on most occasions.

So, in 1956, HERM S contacted the royal family of Monaco, and won the consent of Princess Grace to rename the classic HERM S bag with her maiden name Kelly.

Although HERM S was prepared for this, when the sister weekly life magazine of the Times published Princess Grace as the cover of a magazine in 1956, she wrapped up the black HERM S S handbag --Kelly bag and became a fashion star.

Since then, HERM S has truly enjoyed international fame and has really gone all over the world.

Advanced handbag

The world's leather brand name is not only HERM, S, but why does Kelly, a wealthy family of the United States, have a special liking for it? Originally, HERM S has its own unique saddle stitch step: one line and two needles, passing through the same hole back and forth, sewing like bundles.

This is a way of preventing the saddle from loosening and ensuring the safety of riders.

Then, the seams of leather are fixed with beeswax, and soft and soft.

A modern man uses HERM S's handbag, but enjoys the exquisite blessing of classical knight.

Not only that, but compared with other famous brands known to the streets as well as other famous streets, HERM S also has a "self standing": when other brands sell their brands to other companies, authorize others to produce their own nominally products, or pfer the production base to the countries with low labor costs to obtain a great profit in the famous brand industry, HERM S still insists on producing its own products in its own suburban workshops in Paris.

The reason why Kelly bags become Kelly bags is not so simple as the famous brand celebrity effect.