How To Choose The Right Opportunity To Join In The Exhibition?

How can you avoid becoming an immoral franchise? Management What about the victims of an enterprise? How can we avoid the wrong choice when a lot of people seem to be anesthetic like? Licensed enterprise Leave behind the impression that you are very interested. Attending a Franchise Exhibition is a way to screen franchising options, but it can only be linked to research related materials of franchising companies. These materials make your understanding more objective in depth and breadth, especially Exhibition Not attracting many strong exhibitors.

So how do you get the most benefit from the next Franchise Exhibition? The best way is to remember certain points.

The exhibition distinguishes between real franchising companies and poorly structured "business speculation".

Remind yourself to attend a high-pressure sales scene. Franchising companies have invested heavily in the booth, and are determined to get paid by recruiting new members.

Franchising enterprises should accept this fact with different motives to participate in the exhibition. We should try to understand its motives, and try to understand its participating psychology and strategy, so as to deal with the commitments that the franchisee shows to you. "Our business is the best opportunity in the market."

　　 I. motivation

Suppose you read the guidance articles on distinguishing the advantages and disadvantages of franchising, and realize the high pressure sales factors, decide to look at the motivation of the exhibition first. This is what you should know through careful inquiry, research and observation.

There are five motivations you should take note of.

1. desperate to sell franchise. These are the most exhibitors who should not be tested. They should be very careful.

2., you need to sell more concessions to maintain network growth or maintain your business. You should see if this need is used to support underfunded enterprises. You can also ask how much money a concession company will invest in attracting new members.

3. eager to sell the exhibition as a venue. These should be avoided because they are not serious exhibitors, but camouflaged network salesmen.

4. feel that they should be present and show their existence. This situation exists in some solid exhibitors who are not eager to sell franchises. This is just a waste of money motive.

5. recruit new members according to the development plan. These two types of companies, such as those with good structure, firm foundation, recruiting new members of the national network, or how many franchisees are required to complete the network, are often more serious and attractive suggestions for visitors.

Two. Psychology

Let's talk about the psychology of visitors. Some visitors have a defensive attitude, and watch out for exhibitions to become too many places to shop or collect souvenirs.

For those who greet you at the booth, the exhibition is almost a frightening competition selling station. There is a degree of tension or even hostility between competitors of the same product. Some franchises are hostile to each other and deliberately destroy or hurt in other ways. Franchise consultants are no exception, as competition from customers is fierce.

When you are in touch with the franchise industry, do not believe that you will step into a friendly "big family" environment. Competition to attract your attention and investment is fierce, so be careful and careful to make decisions.

Visitors who may become franchisees, like you, will soon be identified and assigned to valuable time so that they do not pay attention to other exhibitors. Because all the attendants and time related expenses are very high at the exhibition, only a goal conversation is worth it.

Therefore, "visitors scattered" is not a favorite phenomenon for exhibitors who pay lots of booths and attendance. For visitors, the unqualified visitors, the exhibition tourists, will not have accurate discrimination.