Wang Zhentao Is Lucky In Shoe Circles.

On Thanksgiving Day in November 22nd, a shocking news came out of the dull Chinese footwear industry. AOKANG group, the leader of China's footwear industry, formally announced to the outside world that Liu Xiang was the ambassador of AOKANG Olympic Games.

In addition to the advertising cooperation with Liu Xiang in the direction of brand marketing, AOKANG group also invited Liu Xiang to join the new round of large-scale public welfare activities AOKANG Olympic dream action as a special image ambassador, and will launch a huge sum of money to launch Liu Xiang Liu Xiang's top ten Olympic champion enlightenment coach specially designed by Liu Xiang.

Liu Xiang is undoubtedly one of the most attractive athletes in China's sports world. This seemingly simple boy has a blemishes on his face. But the brilliant sunshine from outside the acne is very infectious. There are rumors that AOKANG will join hands with Liu Xiang to endorse the cost. It will cost more than 6 million yuan, which is a big deal for the traditional footwear industry.

And all these carriers are Wang Zhentao!

AOKANG has spent a lot of money to open up the Olympic offensive in the industry. It has long been rumoured in the industry, but what kind of way will Wang Zhentao, a bold and courageous person, always keep secret?

Many people heard the news of AOKANG's contact with Liu Xiang, but this kind of rumor was heard, and there were numerous enterprises that Liu Xiang talked about. However, the author has long judged that the decisive style of Wang's decision is sure.

Wang Zhentao integrated personal courage and courage into the development of enterprises.

From Wenzhou to Zhejiang, from Zhejiang to the whole country, from home to the world, he often puts it in a sentence: "if you don't do it, you have to do it best."

In 1987, when he was 20 years old, when he entered the business sea, he encountered a storm of encirclement and suppression of "Wenzhou shoes".

In the Hangzhou Wulin Road Plaza, a fire burned more than 5000 pairs of Wenzhou shoes that were checked everywhere.

The fire gave him no incentive.

He is determined to reshape the brand of Wenzhou.

When a lot of shoemaker came to a close, he raised 30 thousand yuan, and founded the predecessor of AOKANG group, Yongjia Olin shoe factory.

In January 9, 2003, AOKANG Group signed a joint agreement with Chongqing Bishan County People's government to create "western shoes capital".

According to the cooperation agreement between the two sides, the construction of the shoe industrial park in Western China, with a planned land area of more than 2600 Mu and a total investment of more than 1 billion yuan, will take shape in the industrial park within two years. After the completion of the project, more than 100 shoemaking enterprises will be introduced to achieve the annual production level of over 100 million pairs of leather shoes, and the largest leather shoes production base in the West will be built, which will also create the most investment for the eastern enterprises in the West.

Wang Zhentao spent money to build "shoes city in Western China", showing the eastern entrepreneurs' investment in the construction of the western region, and also opened the curtain for entrepreneurs in the east to invest in the western region.

EU member states passed the largest anti-dumping case against China in the history of the EU, and decided to impose a 16.5% anti-dumping duty on Chinese leather shoes.

In October 23rd, AOKANG formally hired Pu Ling Chen, known as the "anti dumping first lawyer", to bring an action in the European Court of justice.

As a result, AOKANG became the first Chinese shoe manufacturer to sue the EU.

The man who dares to challenge the European Union throws a sentence: "if you lose, you win, and win is even more win."

What a bloody Wenzhou man!

The shoe world is lucky enough to have Wang Zhentao!

If we must find the common ground between Wang Zhentao and Liu Xiang, from the day they choose to publish cooperation, Thanksgiving Day, we can see that they are responsible and conscientious people who know how to repay society.

Let's listen to what they say: "I think it's a lot of fun to do more work for people who need help. I like to do things that make me happy and have the ability to do something for others to make them happy."

Liu Xiang, the big boy, said when he was doing public service.

"I know the leather shoes of AOKANG group are very good, the AOKANG group industry has done a lot, and has many support for the public welfare undertakings, so I am very glad to be a special ambassador of the AOKANG group's big public welfare activities, AOKANG, Olympic dream, and do something more meaningful for others."

Speaking of the AOKANG Olympic Games, Wang Zhentao told reporters: "November 22nd is the last Thanksgiving Day 08 years ago. I like this day very much because I feel that even if the business is bigger and stronger, it should not forget to repay the society and nurture the society.

Like Liu Xiang's constant self pcendence and breaking through the world record of maintaining the 110 meters hurdles for 13 years, we also used our unremitting pursuit to win the qualification of leather products suppliers of Beijing 2008 Olympic Games in the fierce competition. We can't live up to the country's trust in us. We are willing to keep in touch with the Olympic Games and do everything we can to Beijing's 2008 Olympic Games.

What a great minds think alike!