Long Yongtu: China'S Shoe Industry Should Regain Its Competitive Power.

Long Yongtu, Secretary General of the Boao forum for Asia, said on 29, at the 2007 Global Footwear Development Forum, "we must not lose the manufacturing of China. Our other industries, including services, are all dependent on China's manufacturing industry to grow and grow. What we do in Dongguan is to form R & D and design, and then become the global brand of international trade.

Finally, it will form an important brand base for China's global footwear industry. "

"The 2007 Global Footwear Development Forum" was held yesterday in Houjie Town, Dongguan. Long Yongtu made a keynote speech on how to break the ice of international trade.

The overall situation of foreign trade is good. First of all, he said that the word "hard ice" is a bit excessive. The situation of China's foreign trade is generally good. "I never agree that China is the hardest hit area of anti-dumping." China's anti-dumping products account for only 0.5% of China's exports.

Long Yongtu also pointed out that the international trade environment is not the so-called ice, not the serious area of anti-dumping, which does not mean that we do not have any difficulties in foreign trade. In fact, China's foreign trade is facing serious threats. From now on, the threat of international trade to China is due to the increasing trade surplus and the emergence of a Chinese export sweeping the global market.

Long Yongtu put forward three ways to solve this problem: first, increase domestic demand and reduce export pressure; two, improve the cost structure of export products, the wages of Chinese workers are too low, resulting in the price of export products too low, and in addition, the government has paid a heavy price for the production of many social costs, especially the cost of environmental protection, the government is paying for the environmental costs of enterprises.

We should adjust the prices of export products; three, to solve the problem of trade surplus, the problem of passive reduction of exports is mainly to increase imports.

When we talk about how to do a good job in the international trade of shoe industry, Long Yongtu believes that how to do well in the international trade of shoe industry may be an important direction for China's footwear industry to carry out industrial pformation.

That is to say, we should be happy to pay our bills and make small profits. Under such circumstances, China has lost the right to compete in China. Now we must seize the initiative of the international trade and grasp it in the hands of the Chinese.

"I feel that on this issue, Chinese enterprises and shoes can speak their positions in an upright manner."

He said that due to China's economic pformation as an economy supporting domestic demand, the dependence and dependence on overseas markets have been greatly reduced. Under such circumstances, it can play a great role in pricing power of shoes.

Long Yongtu said that if China increased the price of shoes, the manufacturing base could not be pferred to Vietnam and Southeast Asia and other countries and regions in the short term.

He believes that to become a large-scale manufacturing base, there must be a high quality workforce, a good marketing organization and a good logistics center.

Based on this, he said that China will still be in the forefront of the global manufacturing and footwear industry in 20, 30 or 40 years.