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Shanshan "Break The Ring" Into Commercial Real Estate

2011/9/26 9:42:00 29

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Shanshan Breaks Into Commercial Real Estate

Not the clothing industry.

make money

But it's not as profitable as commercial real estate.

Zheng Yonggang, chairman of the board of directors of Shanshan Klc Holdings Ltd (hereinafter referred to as "Shanshan Holdings"), recently told reporters in the first financial daily of Ningbo, Zhejiang, that the market value of RMB 100 billion yuan will be realized by 2018. Besides the clothing industry, the commercial real estate business such as outlets, urban complex and so on will become one of its main businesses.

Breaking into the restricted area

Shanshan holdings had previously operated land level development projects, such as Ningbo Shanshan Science Park, Zhongke Langfang science and Technology Valley, Wuhu Science Park and other science and technology parks, but Zheng Yonggang has repeatedly stressed that Shan Shan will not be involved in real estate projects. This "forbidden zone" is being broken with the opening of Ningbo outlets and the "Ningbo center" of the urban complex.

23, Shanshan Group holding Shanshan Group and

Japan

The commercial plaza of Ningbo Shan well outlets is jointly developed by Mitsui Real Estate Co., Ltd., which covers an area of about 180 mu, and has more than 130 domestic and foreign brands entering the commercial plaza.

Zheng Yonggang said that Mitsui operates more than ten outlets in Japan, and is one of the most professional operators in the world. After its opening in Ningbo, its benefits will be higher than that of other similar projects in China.

In addition to Ningbo outlets, Shanshan is still planning other orlies projects. In the next ten years, Shanshan Group plans to build 15~20 Oteri J in China.

On the same day, another Ningbo urban complex development project, which was launched by Shanshan Group, was also announced. The investors include Shanshan Group, Greentown group and Itochu (China) Group Limited, with a total investment of 9 billion 700 million yuan.

Zheng Yonggang said that the "Ningbo center" will include high-end modern shopping centers and ultra platinum five star hotels.

international

Grade A office buildings and hotel service apartments provide a comprehensive consumption place for high-end and high-end consumers.

Shanshan holdings currently owns two companies listed in Shanshan and Zhongke Yinghua.

Zheng Yonggang said that Oteri J and the "Ningbo center" and other commercial real estate development business is not planned to be loaded into the listed companies of Shanshan, he said that only the outlets project, if the country opened 3~5 home, the scale of income has been listed on the stock market alone, the existing listed companies do not know how to operate.

The clothing industry has not earned enough.

Shanshan Group sales amounted to 14 billion 200 million in 2010.

Assets

The total amount exceeds 16 billion 900 million, and it is expected to reach 100 billion yuan in 2018.

"The clothing sector is 10 billion yuan, which is pretty good. Urban complex development, financial investment and high-tech materials are the main driving force to achieve the 100 billion goals," Zheng Yonggang said. "Our investment in Ningbo banks and other institutions is 1 billion ~20 billion after the listing. Making a garment factory is earning a total of 30 million yuan a year."

Shanshan stock is currently the main platform for the clothing business of Shanshan. In 1999, the income of clothing business of Shanshan Group was 782 million yuan, and in 2010, the clothing business income reached 1 billion 528 million yuan, an increase of about 95%.

In 2002, Shanshan stock began to set foot in the lithium battery business. Its revenue was only 51 million yuan. In 2010, the lithium battery business reached 1 billion 262 million yuan, an increase of 2374.5%.

Zheng Yonggang said that Shan Shan will not give up clothing business, and the future is ripe. In addition to its existing brand, Shan Shan will consider acquiring some first-line or second-line clothing brands in Europe to expand its main garment industry.

However, the growth of clothing is slower. Compared with that, lithium battery, especially vehicle battery business, has a bright future. It is expected that the number of batteries will increase by tens of times and hundreds of times in the future.

More and more clothing enterprises rely on "doing nothing".

achievement

Growth.

Another clothing giant YOUNGOR 2011 semi annual report shows that in the first half of this year, the company's clothing business has developed well, achieving net profit of 400 million yuan, an increase of 23.88% over the same period last year. During the same period, the company's investment business achieved a net profit of 390 million yuan, an increase of 680.22% over the same period last year, much higher than that of the garment industry.