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Dongguan Retail Industry Collective "Touch Net"

2011/9/7 13:22:00 34

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After entering the fourth quarter of this year, Dongguan

retail

The industry will start to divide up the new market in online shopping.

Nandu reporters learned from the parties yesterday that in addition to launching the nearly one year's Mei Yi Jia life hall, other retailers, including Jiarong SP A R, Tianhong shopping center and Shanghao convenience store, will launch online shopping centers in Dongguan in the fourth quarter of this year.

Prior to the "touch net" Hai Ya department store has also begun preparations.

Jiarong SPAR will launch online shopping mall

China's e-commerce market is developing rapidly.

According to media reports, by 2030, China will have 700 million middle class, and the e-commerce market will reach 20 trillion.

This huge cake has attracted domestic and foreign tradition.

retail

Businessmen have entered.

Since the end of last year, WAL-MART has been playing a very low key role in e-commerce.

However, in the retail business of Dongguan, no other retailers follow suit since its opening in October 2010.

Wang Wei, director of marketing of Tian He department store, frankly stated that traditional retailers enter e-commerce, in addition to huge investment in capital and manpower, they also need the overall pformation of business thinking.

"This is burning money to pave the way!"

According to the briefing, Tian He department store has been cautious. "

curve

Test water ": with the cooperation of online supermarket established by university students, as a reserve warehouse, they conduct small scale market searches in Songshan Lake.

However, since the second half of the year, the attitude of Dongguan retail industry has been changing.

Nandu journalists learned from Jiarong SP A R yesterday that Jiarong has set up a special online shopping Department, and most of its members are hired.

strict

Familiarity with Internet sales and consumption habits after 70 and after 80 is required.

It is understood that the team is carrying out webpage design and the website named "happy companion la la". It is expected that the online shopping mall will be launched in October this year.

Yang Heng, marketing manager of Jiarong SPA R, revealed that compared with the real store, "happy companion" will be the flagship household product, and the price will be more favorable.

A good convenience store opens online at the end of the year.

The Tianhong shopping center, which has been testing water business in Shenzhen market, will also launch a special online shopping service for Dongguan consumers.

It is understood that as early as 1998, Tianhong mall was working with China Merchants Bank to launch online payment online shopping mall in the whole country. However, the immature online shopping market, payment means, logistics distribution and paction security all restricted the development of e-commerce in Tianhong.

Relevant personnel revealed that in the fourth quarter of this year, the "online rainbow" business in Dongguan will be launched.

The top convenience stores with more than 1400 stores are also actively planning.

According to Zhou Xingke, the chairman of Shanghai convenience store, every store on the good convenience store will be actively utilized to become the logistics distribution point of its online shopping business.

However, the online store will be differentiated from the entity store.

Zhou Xingke revealed that a special design team will be set up to meet consumers' "individual needs", such as designing exquisite paper tubes and other small homes.

It is reported that the webpage is already in design and will be opened by the end of this year at the latest.

Besides, Hai Ya, who had never tried the electronic commerce before.

Department store

It is also planning the way to touch the net.

However, in order to reduce the cost of logistics and distribution, HYA department store has a tentative plan. The open online shopping mall may be just a platform. After the collection of the major brands, they will be responsible for the delivery of goods for consumers.

Every family moves

Tian He general store: the curve tries the water, and the cooperation with the online supermarket which the university student starts, carries on the small scale market search in Songshan Lake.

Jiarong SPAR: a special online shopping Department has been set up. The website is named "happy companion la la" and will be the flagship household product.

Tianhong Department Store: in the fourth quarter of this year, the "online rainbow" business in Dongguan will be launched.

Good convenience store: every store will be actively utilized to become the logistics distribution point of its online shopping business.

Shop will be differentiated from the entity store, such as designing exquisite paper tube and other small home.

Hai Ya Department Store: initially conceived of the online shopping mall may be just a platform, after the collection of major brands, businesses are responsible for the delivery of goods for consumers.