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    China Also Needs "Wool Sports".

    2011/8/24 9:04:00 49

    China Needs "Wool Sports" Business Operation

    Wool, a natural, renewable and biodegradable fiber, has become an excellent sustainable fiber. In soil, wool produces oxygen, sulfur, carbon dioxide and water in the process of biodegradation, providing raw materials for the growth of crops and flowers and plants.


    Prince Charles thinks wool Pure nature , source Sustainability Its high performance structure can bring many benefits to fashion, interior decoration and environment. The picture shows Prince Charles discussing the wool issue with CEO Jo Dawson, Dawson and his son (wool) Limited.


    In 2010, Prince Charles, the British crown prince, proposed. Wool sport (CFW) to be held in Spain. The campaign is a 5 year project aimed at enhancing public understanding and use of natural fibers and promoting global consumption of wool products. Under the powerful call of Prince Charles, the star of Britain came to the scene, causing a great sensation.


    If we talk about wool now, most people will think of the ups and downs of the gross price. Indeed, since the end of 2008, the price of wool has gone through the trend of "roller coaster" since its financial crisis. The rough road of wool prices has become the focus of the industry. However, there seems to be another topic outside the gross price, which has attracted more and more attention from the industry. That is the Chinese public's recognition of wool fiber. In fact, China also needs a "wool movement" like Prince Charles of Britain.


      Wool knowledge Known to every household


    Harry Porter, a series of seven novels written by British woman writer J.K. Rowling, has been translated into nearly 70 languages, and over 3.5 billion copies have been sold in more than 200 countries. In 2001, the film, which was reproduced by the book, was released all over the world. J.K. Rowling was a housewife who had just lost her job and could not afford to pay rent when she first created Harry Porter. However, in her book, a word "Wilton carpet" was clearly mentioned. Wilton carpet is a mechanism carpet, because the process of producing the Wilton carpet is originated from the English Wilton, and Wilton is also the name of the loom. In China's textile industry, this term may not be strange, but if it does not involve the industry, the general public may not even have heard of it. I believe that in the works of Harry Porter, numerous dangerous plots will be covered up and will not attract anyone's attention. However, such a common noun reveals to us the fact that in England, knowledge of wool knowledge is widely known, because the main material for making Wilton carpet is wool.


    The reporter asked some friends of different ages. When talking about wool, most of them first thought of keeping warm. In the past 12000 years, however, wool has also played an important role in heat dissipation and summer heat. Because wool fiber has the advantage of complex physical structure, wool can play a certain role in regulating indoor air humidity in areas with high humidity and high temperature. When indoor humidity is large, wool fibers can absorb moisture of 30% of their own weight, and will not feel hyper dampness. In dry air, wool can release moisture in the air and eliminate heat.


    In England, the popularization of wool knowledge began in kindergarten. It will become a compulsory course for every child. The teacher will explain to the children every stage of a sheep from birth to death, and explain to them how the herdsmen raise sheep, how to ensure the quality of wool, and how to cut wool. In addition, you can see posters everywhere in the UK, which use a word or even a simple word to popularize wool knowledge to the public. For example, "you only need two minutes to shear sheep," "ecology, wool, earth" and so on. In Switzerland, the United States, Britain and other countries, special staff will register every Alpaca on the ranch, and record their birth date, age, weight and even medical history.


    In 2010, the wool movement (CFW), initiated by Prince Charles of the British crown prince, was held in Spain. The wool movement was a 5 year project aimed at enhancing public understanding and use of natural fibers, and at the same time promoting consumption of woolen and wool products. With the powerful appeal of Prince Charles, the star of England came to the scene, causing a strong sensation and a good publicity for wool.


      Wool becomes an envoy for environmental protection


    Gao Shoudi, director of Beijing Representative Office of Dawson and son (wool) Co., Ltd., has worked for wool for 20 years and is infatuated with wool. Walking into her office is like walking into a woolen world. The carpet on the floor, the cushion on the seat, the poster on the wall, and the display on the table are all related to the sheep. And most of the clothes she wore were woolen fabrics. It was said that the curtains in her household were all wool. When it comes to the fact that China has not enough knowledge about wool, Gao also worries that more and more enterprises are reducing the utilization rate of wool in pursuit of economic benefits. A large number of chemical products occupy half of the raw material sources and pollute the environment more and more.


    In May 2007, cyanobacteria in Taihu launched an attack on humans in a sudden outbreak, causing the drinking water crisis of Wuxi residents. Human destruction of nature was finally punished by nature. Affected by this, the state began to strictly regulate and control the discharge of sewage from textile and dyeing enterprises, and energy conservation and emission reduction has become an important task in the textile industry. From the latest research report provided by China Textile Economic Research Center, we can see that at present, the total energy consumption of China's textile industry accounts for 4.3% of the total industrial energy consumption of the whole country, and the water consumption of Enterprises above Designated Size accounts for 8.51% of the total industrial enterprises in the country. The amount of wastewater discharge accounts for 10% of the total industrial wastewater discharge in the country, of which 80% is the printing and dyeing wastewater, with an average recycling rate of only about 10%.


    At the IWTO conference held in Hangzhou in May this year, wool's support for sustainable development has become the theme of this session. Wool, a natural, renewable and biodegradable fiber, has become an excellent sustainable development fiber. The textile made of wool can reduce the damage to the environment. However, when it is competing against the economic interests of the enterprises, it is obvious that most of the business operators have turned to the pursuit of economic efficiency.


    Take carpet as an example. Now the carpet on the market is divided into wool carpet, silk blanket, jute carpet, chemical fiber carpet and so on. The production of chemical fiber needs to consume non renewable energy (mainly oil), so that the waste chemical fiber carpet will not cause great damage to the environment if it is not recovered and reused reasonably. Wool, as a high quality pure natural fiber, can be biodegraded. In soil, wool produces oxygen, sulfur, carbon dioxide and water in the process of biodegradation, providing raw materials for the growth of crops and flowers and plants. This is the natural superiority that other raw materials can not compare.


        capital Scarcity is a hindrance.


    In China, the popularization of wool knowledge seems to be a topic that can not be discussed. Influenced by the upgrading of China's industrial structure and the impact of the international financial crisis, China's wool and wool textile industry appeared the situation of reducing domestic wool and increasing import wool after 2005. In 2009, the number of sheep stocks in China decreased by 24.8% compared with that in 2005, and wool production decreased by 7.4%, and imported raw wool increased by 23.4%. The proportion of China's raw wool processing in the world's raw wool increased from 28.26% to 32.12%. China has become the largest wool processing country in the world, accounting for 35% of the world's wool processing.


    More than ten years ago, people engaged in wool industry in our country suggested that a certain proportion of taxes should be collected from imported wool, and a special organization was set up to publicize wool knowledge. However, this proposal has not been adopted, and the reasons are various. Unlike China, when the herdsmen export their wool, they collect taxes from every ton of wool and use this money to publicize the knowledge of wool. This seems to be the most important work for foreign herdsmen in addition to raising sheep.


    If you go to Australia or New Zealand, you will often see herdsmen circling over the ranch with their own helicopters and even talking to the sheep loudly. Sheep seem not only their work, but also a pleasure. In China, the rate of return of sheep is very low. Pastoral areas are mostly concentrated in natural resources such as coal, gas and oil. Therefore, the living standard of herdsmen has made a qualitative leap, and sheep raising is not the main source of income. The herdsmen who really rely on sheep to feed their families are living in poverty. Where is there any money to publicize wool knowledge? The scarcity of funds has become the "culprit" in China's wool culture that has not been effectively popularized. Wool, a natural, plastic, and widely used fiber supporting sustainable development, is becoming more and more popular among the Chinese public.
     

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