From Work To Tailor To Designer

Mr. Deng, the design director of the humorous "Wonderful Wan Ze Feng" brand dress designer, has been in the garment industry for more than 10 years. He has witnessed the rapid development of Shenzhen's garment industry. He himself grew up as a general manager of a clothing company after a career as a tailor, designer and design director.

He said that many people in the industry had the same growth path with him, especially the designers who came from the academic profession. They all set up their own brands and their own clothing companies as the ultimate symbol of success, so many of the owners of clothing companies in Shenzhen were designers.

But he does not really agree with such a pattern. He said that in the mature country of clothing industry, designers do not have many bosses. Designers are designers and specializes in majors. The role of the boss is mainly concerned with the operation of the company. If the designer is the boss, it is hard to give both sides a good balance.

He thinks that the success of fashion designers should be judged by the design of good works. Designers should use good works to speak.

In his view, fashion designers can turn their desire into street scenery. The picture on the paper turns into a graceful curve, handsome men, beautiful flowers, applause accompanied by the left and right sides; this is an intoxicating career.

But at the same time, the designer is also a "cruel" and "frustrated" occupation: how much desire is constrained by manpower and financial resources, only those who have experienced it can truly realize it.

He said that in the early years when the clothing industry in Shenzhen was just starting up, the business was going along with the market. In fact, it was copied and copied from Hongkong.

But gradually we realized the importance of originality. At this time, designers began to be valued.

He also began to pform into a designer.

He thinks that Shenzhen has many brands and excellent designers, but in general, it still follows the international trend, and its own unique things are still few.

He said bluntly: the protection of the intellectual property rights in the clothing industry is very important.

"Can you copy all of them? Can you do something more original?"

He is very helpless to deal with the stubborn disease in this industry.

"As a designer, I will score 50 points for my work and strive for 60 points in the future."

Deng evaluated himself in this way.

As a designer, it is also very difficult to innovate at any time. It can be used for reference to colleagues or foreign good things, but to integrate into their own unique things.