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    How To Make Avril X Lotto?

    2011/8/18 13:25:00 52


    Nowadays, brand cooperation is no longer a novelty, or even a bit numb. This year's time has passed 1/3, and all kinds of cooperative editions are endless. Even if you are interested in listening to me, I don't want to, and it can stimulate my desire to buy, so that I can't go deep into it. Avril x Lotto series is one of them.



    I am interested in the cooperation between Avril and Lotto. It is precisely because I am shocked that I believe there are too many people who are equally shocked at the news.

    The name of Avril (Avril) is quite popular among the younger generation. Her unruly domination makes many people crazy or crazy. 30 million sales volume and 8 Grammy titles, and her usual dress is also unique. Rock and roll, rivets and skeletons will often appear on her.

    And all of this made her climb to the status of singers in Europe and America. So when there was information that Lotto was planning to cooperate with Avril (Avril), many of her fans were too excited to believe this reality, and even some crazy people had some excessive actions. This time the impact of Avril - Lotto cooperation began.

    Of course, when it proves that the cooperation is really shaping up and Avril (Avril) is about to come to China, the news is immediately spread by the masses and become a topic of discussion for many people. The cooperation has not yet been officially launched, and has gone out of the first step of success.



    And I saw this news, in addition to a heart to see the desire of Avril (Avril), more is in the brain to emerge such a question, Avril and Lotto such a surprise and curious cooperation, what is it?

    So I went to the floor and heard many secrets in the design from the brand.



    When Lotto meets Avril, it is believed that this is not a coincidence. Avril's idea of music and fashion is consistent with Lotto's exploration and discovery of new things, and does its own brand direction. The consumer groups of these two groups have a great degree of agreement. The next thing to do is to move the original Avril to the clothes.



    It is easy to see that the whole series is basically a microcosm of Avril wearing every day in the photo preview of Avril x Lotto series. Her favorite motorcycle jacket, skeleton and star are the main hits of the whole series. Of course, the whole skeleton has no dark color. It is a lovely skeleton full of joy. It can be seen that the whole dress cooperation, Avril is not a nominal name. She must be involved in and define the general direction of clothing.



    And what Lotto wants to do next is how to fashion and fashion Avril's ideas.

    The whole series has made use of the most fashionable icon methods, including a large number of vertical cutting, asymmetric design, collar and slanting design. A large number of punk metal rivets and heavy metal decorations, fabric rotten treatment, whole body hot stamping and leopard print have been used to deal with the details. Many of the great styles of Avril wear have been tried by Lotto all over the world. This is the gospel of Avril fans and all kinds of rock and heavy metal enthusiasts.




    One of the most promising brands is the Avril x Lotto joint series shoes, Avril personally designated pink and black with electronic sense of lacquer material application and all shoes, the tongue of the tongue is actually that cute little skull, Lotto's logo harmony and natural integration into the upper, and the whole shoe type is also integrated in recent years of retro fashion, guess is the best seller of this cooperation series.




    In the communication with brands, the cooperation between Avril and Lotto is really complementary. Avril has summed up her style of dressing for a long time into various elements, and Lotto has used them to make clothes with the most fashionable means. It is said that when Lotto designers paint sketches, one of the things they must do is to bring the headset to the tune of Avril's songs. The Avril x Lotto joint series is born in this rock singing.

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