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The Ninety-Ninth China Footwear And Leather Goods Fair And The Exhibition Of "Famous Brand Shops" Closed Successfully.

2011/6/24 9:33:00 134

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From June 1st to 3, the ninety-ninth China footwear industry and leather goods fair and the exhibition of famous brand shops were held in Shanghai Everbright Convention and Exhibition Center.

Chu Xiuqi, President of the Chinese Department Store Association, Lu Ming, founder of the Tokyo Department of fashion designers, Li Li, chairman of the board of directors of China's retail chain shoe city, Wu Zhonghua, Secretary General of Shenzhen Leather Association, Huang Haiyun, President of Guangdong Leather Goods Association, Zheng Laiyi General Manager of Kangnai group, Shi Jihong, chairman of OTSUKA group, general manager of beautiful beauty and Wanli Wei De brand business division, attended the opening ceremony.

It is understood that the exhibition has more than 130 brands, both international high-end brands, but also a domestic second-line brand, brand sources all over the world, such as Italy, Switzerland, Spain, Japan, as well as mainland China and Taiwan, Hongkong, Macao and so on.

During the exhibition, tens of thousands of professional spectators were welcomed, including more than 1000 department stores and more than 300 Chinese retail chains, and more than 10000 terminal agents.

On the spot, all exhibitors were presented with the latest image.

BELLE group, in the form of map shop, brings together more than 20 brands including its GEOX, Adidas, BELLE, Staccato, Beaux Arts, Teenmix and so on. At the same time, the brand booths of Yin Xin bird, beautiful beauty, Kangnai and Jai Hao are also outstanding.

The heart bird exhibition hall has a unique structure, a bird's nest exhibition hall with flying wings and a habitat for the happy tree in the center of the exhibition hall. The Kangnai exhibition hall held a summer new product conference, incorporating the show, dance and product display together, attracting many brands and professional audiences to stop and watch.

Exhibitors generally reflect the good results of docking negotiations.

"The key to exhibitors is to be effective, and we can really sit down and talk about business," he said.

Many shopping malls and professional spectators show great enthusiasm for exhibitors exporting to domestic market.

The second time to attend the meeting, the purchasing department of the Chongqing department store of the wind department store said that the company was headquartered in Zhejiang, and had previously worked with the Wenzhou brand. This time, we hope to find some international brands and Guangzhou brands that are in line with the positioning. Some foreign trade and domestic sales enterprises have certain advantages in product design and R & D, and there are certain characteristics. The shopping malls also need some new faces to inject new vitality.

Organizers of the exhibition said that the overall performance of this exhibition was good, which also encouraged many exhibitors and exhibitors to be more enthusiastic about the next exhibition.

The rookie luggage has 6 booths this time, and has booked at least 30 booths in advance. The brand has begun to discuss with other brands the sponsorship of the next exhibition banquet and the show activities at the exhibition site; ninore, Maksim, and card fan also said that the next session will continue to participate.

After visiting the exhibition, a thin leather shoes manager said that it was a pity that he did not attend the exhibition this year.

According to the responsible person of the exhibition organizers, the next Shanghai shoe exhibition will be held from 26 to 28 May 2012. The venue is still in Shanghai Everbright Convention and Exhibition Center, and the next exhibition will be further expanded.

Special events were also held during the exhibition.

China West Leather City Merchants Association

On the first floor of Everbright Convention and Exhibition Center on June 1st, the launching ceremony of the leather shoes brand of Western China Leather City was held on the first floor of the Everbright Convention and Exhibition Center. Chu Xiuqi, President of the Chinese general merchandise Association, Fan Jun, general secretary of the Chinese general merchandise Association, Fan Yujie, chairman of the main media, and chairman of the Western leather city attended the launching ceremony with Chao Zhen.

It is reported that the Western leather city is located in the high-end market with an area of 36000 square meters, which aims to help Chinese shoe leather brand develop the western market.

"Net wins the world" e-commerce Forum

In the afternoon of June 1st, the "network wins the world" e-commerce forum was held at the exhibition site.

Lu Ming, the founder of good music, was present as the keynote speaker. The traditional retail giants such as Wangfujing group, Bailian Group, Tangshan department store, Jin Baichuan industrial group, big rich shoe industry, French shoes and shoes shoes chain, Jingdong, Amazon, Lok Tao, shoe store, shoe net, and Shoemaker net, and more than 130 well-known brands of shoes suppliers at home and abroad were gathered together. Combined with the current situation and trend of e-business development, the paper discussed the topic of brand shoe enterprises how to manage e-commerce, and how to integrate online and offline businesses, and how to seek cooperation between brands and electronic business platforms in competition.

Lu Ming responded to the questions raised by many business representatives from the traditional footwear industry and the elites of e-commerce. The interaction between Taiwan and Taiwan pushed the forum to a climax, and applause continued.

"Creative China, commonweal to fashion" designers' activities and Forum

At 9:30 a.m. on June 2nd, the designers and events of "Creative China commonweal fashion" were held as scheduled.

As an extension of the third "BELLE innovation public welfare fund - Leather creative competition", some of the winning works were exhibited in the past. The unique creative design attracted intense attention. The famous designers of the American designers association, I Cassidy, the president of the Tokyo Fashion Designers Association, and Otsuka Youko, and other famous international design masters, came to the scene.

I Cassidy believes that Europe and America have been regarded as the center of fashion for a long time, but nowadays no mainland can truly represent the fashion of the world.

The progress of Chinese fashion design is obvious to all, and talented young fashion designers are constantly emerging.

I think China's fashion design will keep pace with Europe and the United States starting in 2012.

2012 the 100th China (Shanghai) footwear industry. Leather goods fair and "famous brand shop" docking exhibition.

Exhibitors Association: Room 202, 65 Yangpu District University Road, Shanghai

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