Receptionist Skills (Two): "Look At Colors And Look At Colors"

Sales Clerk Occupation The particularity of them requires that they have keen observation power and are good at figured out all kinds of consumers' psychology from the appearance, manners and manners of consumers, correctly judging consumers' interests and interests, and having targeted reception.

1. from age, sex, Clothes & Accessories And professional characteristics. Different Consumer The demand for commodities varies. Generally speaking, the elderly are fastidious and practical, middle-aged people are beautiful and generous, young people are fastidious in fashion and beautiful, workers like commodities that are economical and practical, farmers like strong and durable goods, intellectuals like elegant and generous goods, and people in literary and art circles like unique products. When the consumer is near the counter, the salesperson can speculate on his career and hobbies from his age, sex and clothing, and recommend the merchandise accordingly.

2. judge from sight, speech and behavior. Eyes are the windows of the soul, language is the reflection of the mind, and behavior is the response of thinking. From the consumer's behavior and expression, we can further understand the needs and Purchase Motives of consumers, and we can also see the temperament and character of consumers. A quick, sharp spoken consumer is usually cheerful and straightforward. For such consumers, salespersons should quickly recommend commodities for them and make quick transactions. When choosing goods, slow movements are more likely to be found than consumers who are hesitant. For such consumers, salespersons should be patient and thoughtful, help them select and explain them appropriately, so that they can make purchase decisions.

3. judging from the relationship between consumers. When consumers shop at stores, especially when they buy large quantities and high priced goods, they mostly come together. When buying, their opinions are often inconsistent due to their different personalities, interests and hobbies. To receive such a consumer, the salesperson must make clear the following situation:

Who is the money maker? Sometimes it is important to comply with the wishes of the money maker.

Who is the user of goods? Sometimes users have a decisive role in selecting products.

Who is the "expert" in the company? Because he is familiar with commodities, he is neither a user nor a money maker, but plays a major role in the selection of commodities. After understanding the above situation, the salesperson should observe carefully, distinguish the primary and secondary, find the gatekeeper who affects the business, and then take the gatekeeper as the center to help them to unify their opinions and select the commodities.