Consultant Of Buddha: Chinese Clothing Should Take A Luxury Line.

She is a fashion consultant in Paris's Department of Lafayette department store. She founded two ESMOD fashion colleges in Morocco, bringing fashion to fashion. Morocco The fashion industry in Morocco called her the founder of local fashion; she once had her own designer brand. Her name is ZoraGerault. In her 30 years of fashion career, she said she was the most valued teacher. Last Friday, invited by Wuhan Fashion Fashion Federation, France ESMOD High fashion Zora, the principal of the College (Beijing), held a lecture at Wuhan Textile University, giving lectures on ESMOD's teaching experience, fashion design elements since 1980s and the trend of retro and nostalgia in the world.

After the lecture, Ms. Zora accepted an exclusive interview with reporters. a suit of clothes silk dress Zora always smiles. She told reporters that after working in China for four years, she loved this ancient country. "China is becoming the world's largest luxury consumer market, and Chinese designers are on the rise. The fashion industry all over the world is eyeing China." She said that China has a long history and culture. How to apply this tradition to dress design is the direction that Chinese designers should strive for. "How to make Chinese elements properly used and not superficial", of course, is very difficult. She also suggested that the Chinese garment industry should develop more towards the direction of luxury goods and make more use of its own fabric and traditional manual advantages. "I am very optimistic about the development prospects of Chinese design power".

Chinese designers lack support

Queen: you've been in China for four years. What's the most fashionable city in China?

Zora: every city has its own style and characteristics. In a word, I think Shanghai is the most fashionable.

Queen: compared with the design majors in Paris, what do you think are the disadvantages and advantages of Chinese students?

Zora: it's hard to answer, because I always feel that the students all over the world are the same. However, foreign design majors may have broader horizons, while Chinese students are less likely to engage in international fashion. However, it is their advantage that Chinese students work harder and face more challenges.

Queen: what do you think is the most shortage of Chinese designers compared with European designers?

Zora: Chinese designers lack support and external force to promote them internationally. As a judge of fashion week in Beijing, I saw many works of Chinese designers are good, and the overall level is also improving. I remember a Chinese designer privately told me that because of limited financial resources and lack of relevant support, he wanted to further develop it very difficult. Therefore, I think the Chinese government, industry and corresponding organizations should be more effective in promoting the development of Chinese design. Designers can not exist independently. They need a better environment for survival and development.

Queen: you have been the judge of fashion week in Beijing. What do you think is the problem in Beijing fashion week?

Zora: we should work harder in creativity. Although many shows are very beautiful, the whole fashion week still gives me a sense of commercial taste, which is somewhat like a commodity booth.

Queen: it is said that you like Beijing 798 very much, but now there are many voices that 798 is far away from the original art. What do you think?

Zora: there are a lot of brand concept stores entering 798 now, so that the business atmosphere there is more and more concentrated. If this continues, the artist's departure is inevitable. I think 798 should keep the original intention of art.