Five Elements Of Adult Toy Store Management

Nowadays, we often hear all kinds of complaints from office white-collar workers. They are under too much pressure and work overtime. To ease their pressure, Li Yanan, a girl in Qinghai, has been bold in her creativity and opened up an adult. Toys bar Business is booming. Now the monthly profit is more than 50 thousand yuan. Of course, Li Yanan's success is not accidental, and certainly has her unique way of management. This article makes a brief introduction on how to run an adult toy store.

　　 Select shops according to location. market Updated varieties

To identify the main consumer groups, there are usually three consumer groups in adult toy shops.

(1) white-collar workers. These people are not anxious to rush home after work, but find a place to have a drink, chat and play. If your toy store is running well enough and there is a special place to play with toys, they will stay here.

(two) family groups. When they go for a free walk after dinner or on weekends, a family comes to the toy shop in a big bustle and will spend two or three hours here.

(three) students. In the face of student consumption, you can buy smaller toys. The rental price of general adult toys is cheaper, whether it is for white-collar workers or students.

Of course, no matter what type of people you choose is your main concern. customer You must have a regular customer base. This is also the most difficult and expensive thing to do at the beginning of a shop.

　 Choosing berths according to location

The adult toy shop must choose the corresponding location according to the location of the customer group.

Street business is good, but it costs thousands or even tens of thousands of dollars per month, which is not realistic for small businesses. Therefore, it is not necessary to choose the shops in the prosperous area, preferably according to the toy consumer groups. For example, the 15-19 year old consumer group can choose near the shop where the fashion young people often appear. If the consumer group, who is over 20 years old, can choose a higher level of culture, such as a college or a middle grade office building. It should be noted that choosing the location of a toy store is the key to success. It is essential to investigate the characteristics of the crowd, the strength of the management, and the ability to publicize and popularize the stores.

　 Keep a close watch on market developments

Some people in the industry have summed up the experience of successful businesses in the past, and found that over 7 of the current toys are toys for boys and men. So they suggest that we must grasp the following elements to invest in toy stores.

1, keep up with market trends and keep a close watch on market developments. For example, the sale of high tech military model toys last year is due to the frequent emergence of military related themes in recent years.

2, more Internet access to understand the trend of the industry.

3, go to the professional market and department store toy shop regularly to learn about the latest toy trends.

4, look at trade and professional magazines.

5, communicate with manufacturers and large retailers. Only by constantly analyzing and thinking can we grasp the opportunity to make profits.