61 Grand Event Shanghai Opens &Nbsp; Industry Elite Gathered In Shoe Pack Event.

June 1st, Shanghai Everbright Convention and Exhibition Centre.

Here, the ninety-ninth China footwear and leather goods fair and "

If you are a shoe or leather brand, whether it is a new brand or a brand with a certain market base, the craving for channel resources is still unavoidable.

The reality is that channel resources are in the hands of a few people. It is rare to get more opportunities in a comprehensive platform with less investment.

If you are a member of the expansion wave of commercial real estate, you may find that there is little room to choose in front of the limited brand resources. To find more brands that are more suitable for you, you need a professional team, spend a lot of energy and invest a lot, and the results are not necessarily good.

If you are a chain shoe city, there will be a strong extrusion of the department stores and a siege of the monopoly system. What's more, after the initial market accumulation, how can we further develop into the shoe industry "Suning Guo Mei"? Cooperation brand has become an essential element.

In an open market, we have different needs, and we have to get a good place in an integrated platform. Participating in the trade fair is also the best choice.

However, in the past experience of exhibition, whether it is

Where is the problem? The key lies in the precise positioning of the exhibition. In fact, we need a professional exhibition for channel providers.

This exhibition is just like that.

This is also the reason for the increase in the number of international brands participating in the exhibition of "famous brand shops" in the past two years with the increase of 30%~50% each year.

In addition, the number of international brands in this exhibition is more than 60% of the total, and for the first time exceeds the number of domestic brands.

This reflects the importance of international brands to the Chinese market, and on the other hand, it reflects the underestimation of Chinese enterprises' competitive environment in the domestic market.

On this basis, the exhibition also assembled thousands of large department stores, more than 300 shoe city representatives, and more than 10000 outstanding agents and retailers across the country.

According to the exhibition organizing committee, by now, the number of exhibitors has increased by 30% compared with the previous one. The brand ownership covers the main footwear industry and leather goods production base in Europe, America, Japan, Korea, Taiwan and Zhejiang, Fujian and Guangdong.

From the current statistical information of receipt, the number of professional spectators has reached nearly 12 thousand, of which 1/4 of the professional audiences come from domestic department stores.

As the exhibition is approaching, the total number of visitors will also increase significantly.