Seven Wolves Accused Of Infringement Caused By "C" Character

2011/4/28 9:16:00 53

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Seven Wolves Accused Of Infringement Advertising Effect Famous Brand

On the 25 day, the second middle court decided that the seven wolves were torts and was sentenced to compensate 200 thousand yuan for the company.

The court observed that

Accused infringement

There is a trademark of "seven wolves" on the outside side of the shoe and sole.

The middle part of the upper part is the cortex, and the sides of the upper are cloth, and the cloth pattern is a pattern with multiple English letters "C".

The court held that although

Seven wolves

The company emphasizes that the pattern used on infringing goods is an arbitrary number of English letters "C", but it is observed that these "C" forms the same figure as the registered trademark of the plaintiff company, which is enough to cause public confusion.

Zang Yun lawyer of Beijing two high law firm believes that this is actually a fact finding problem. In judicial practice, it is difficult to have clear objective criteria for such problems. It can only rely on the general public's cognitive ability to judge whether the counterfeiters and the counterfeiters are "approximate".

If the general public thinks that the "approximation" of the two is obvious, then the appearance of the infringement can be objectively established.

The reporter found that the company not only used the English letter "C" as a trademark, but also printed on the merchandise as a back image. This practice can not only expand the brand of the publicity company, but also act as a fashion.

Currently, international

Famous brand

Not only Kochi company has similar behavior.

As is known to all, Louis Vuitton (LV) has always printed the "LV" brand on the sale of goods, not only playing a role in anti-counterfeiting, but also playing a very good role.

Advertising effectiveness

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