E-Commerce Network Marketing Is Inevitable To Cope With The Economic Crisis.

Purchase

The way they get a fair amount of goods they want to buy is that some companies spend billions of dollars a year on e-procurement.

Some people have done such statistics, and the cost per purchase is reduced by 1 yuan, which is equivalent to the sale of more than 5-15 yuan products. Therefore, the purchasing cost largely determines the competitiveness of enterprises' products.

Especially for the chemical industry, due to the complexity of its products, the close relationship between supply chain, the large number of enterprises and the huge volume of pactions, it is necessary to introduce an open, fair and just e-commerce management platform to effectively realize e-procurement.

Nowadays, under the reality that the scale of chemical industry enterprises is different in size, experts point out that informatization has become a bottleneck problem restricting the further development of chemical enterprises.

Similar to the Internet purchase management platform such as Bi link purchasing network, it helps enterprises optimize the view that it not only provides procurement management services for enterprises, but also helps enterprises to achieve strategic procurement, improve order management procedures and expand market contacts.

On the one hand, through the electronic procurement process, shorten the procurement cycle, improve the efficiency of procurement, reduce manual manual operation errors; through electronic bidding, electronic inquiry and other procurement methods, form more effective competition, reduce procurement costs.

On the other hand, according to the supplier's historical purchasing data, we can choose the best source of goods; by supplier management, we can reduce the flow of procurement, achieve end to end procurement, and reduce procurement costs.

At the same time, with the help of the whole electronic information data, we can judge and understand the market situation and inventory situation, and make scientific purchasing plan and purchase decision.

Thus, the third party e-procurement management system is an effective platform to solve the bottleneck problem of chemical enterprises. The chemical industry is undoubtedly one of the most suitable industries for e-commerce.

Recently, a domestic third party consultancy research found that e-commerce has the characteristics of reducing paction costs, improving paction efficiency, shortening remittance time and expanding sales scope. It can effectively enhance the competitiveness of Internet traders (individuals and SMEs), and the online small and medium enterprises that use electronic commerce survive five times under the global economic crisis last year.

The consultancy also said that in terms of confidence index, the 65% line SMEs had the confidence and ability to overcome the economic difficulties, while the offline businesses were less than 10%.

In addition, 30% of enterprises believe that the application of e-commerce has achieved significant competitive advantages, 53% of enterprises believe that there is a promotion role.

Some experts say that export oriented enterprises, especially small and medium-sized enterprises, are faced with great operational pressure under the influence of external factors such as weakening external demand and RMB appreciation. In this process, e-commerce can bring accurate information to enterprises, so that enterprises can find opportunities in crisis.

At present, more than 80% of Internet operators can benefit from the Internet, making it easier for them to survive. E-commerce has brought tangible benefits to enterprises.

According to the survey, 67% of enterprises believe that the number of partners is increased, business channels are wider, 58% of the number of business customers is increased, sales are increased, and 56% of enterprises have improved their informatization level.

E-commerce, with its low cost, high profit and openness, is more important in the crisis.

On the one hand, with the popularity of e-commerce in the field of personal consumption, the online shopping market will maintain a relatively high growth rate.

On the other hand, the traditional offline trading is affected by the financial crisis, but it accelerates the process of pferring to the e-business online platform.

Grow together with e-commerce

"If you don't step into e-commerce, you will be doing something close to your door. This is a loss to the enterprise, and will even affect the operation of the enterprise."

Tian Lisheng is the manager of Beijing Hao Hai Xuan Trading Company. His company, like many small and medium-sized enterprises in China, has recently come into contact with e-commerce.

Tian Li Sheng's deepest impression is that no matter how the business environment is, it should be believed that e-commerce is an opportunity for an enterprise.

It is understood that at present, more than 1000 enterprises in China are becoming or are becoming e-commerce users, and the network access rate of SMEs is close to 90%.

With the enrichment and continuous improvement of e-commerce service platform, the pformation from traditional trade to online trading is accelerating under the economic crisis.

According to reports, the volume of e-commerce pactions in China last year was nearly two trillion yuan, and the volume of B2B e-commerce pactions in 2009 is expected to maintain about 20% growth rate in the year of B2B.

Although China's processing and manufacturing industry has developed rapidly, it has been in the low end of the value chain for a long time. The whole industry also needs to be adjusted and baptized to usher in the growth and pformation of the brand and industry.

The economic crisis provides such an opportunity for SMEs to change their way of selling and selling with the help of Internet.

With China's small and medium-sized enterprises joining in e-commerce and maintaining steady growth in the next few years, it is not only a choice but also a necessity for SMEs to adopt e-commerce to deal with the economic crisis.