Changing Clothes Into Big Business
The new clothes in the shopping mall are priced at a high price. Last year's "old" clothes wore no taste, but they were also abandoned.
So jeans become cowboy skirts, suits change waistcoat, some lace, and a little willow...
Tailor shop
Clothes changing shop
Clothes are getting more and more damp.
business
The more we do it, the more we do it.
Most of the older people have experienced the age of poverty due to lack of materials. "The new three years, the old three years, sewing and making up for three years" is the most common practice at that time.
However, over time,
fashion
Nowadays, when the financial crisis is raging, the businesses that have been neglected, such as mending clothing, renovation and dyeing, are booming again.
People have changed "old clothes to new" as a magic weapon to catch up with fashion.
Business is the most popular season.
Nowadays, there are a lot of clothes repair stalls, shoe repair shops and garment factories in residential areas and streets. This has also become a popular place for young people to get in and out.
Miss Cui, who works near China World Trade Center, wears two old jeans to a nearby dress changing shop and jeans to denim skirt.
The owner told reporters that such a way of dressing is more common.
There are also widening trousers, reducing the size of suits and so on.
Reporters from China World Trade Center, construction of SOHO and other places to change clothing stores to understand that under normal circumstances, the general store will receive about 10 of the work per week.
And this is the amount that can be reached every day during the season.
The coral clothing workshop located on the ground floor of the mall in China World Trade Center is not big, but the tailor's clothes are mostly international brands such as Armani, boss and Gucci.
Ms. Zhang, who changes clothes in coral clothing square, told reporters that she is an old customer here.
Because their body is thin and thin, many brands of clothes are not suitable for wear, and the famous brand clothes she buys are thousands of dollars, and expensive ones are more than ten thousand yuan, so they choose the better dressing shop to modify them.
The owner of a clothes changing shop said that after the Spring Festival, the customers of clothes changing suddenly increased sharply, most of them were rearranging the wardrobe during the festival.
Especially during the season changing, almost all the clothes changing shops are busy.
Changing clothes shows individuality
The work that the dressing shop receives can be roughly divided into several categories, one is the middle and low fabric, but the other is to modify the fashionable dress.
One is fabrics that are more advanced and require fine workmanship.
There are also small holes for clothes to be handled skillfully. The most common thing is the change of the wearer's body and the need for modification.
But for young people who like to publicize their personalities, they need to spend some efforts to refrain from buying clothes from shopping malls in order not to crash shirts with others.
To change it is a limited edition, which is a small temptation.
It is understood that in Japan, there is a brand called paper.
Every year, it will host a fashion show in the most fashionable place.
In Europe, changing second-hand clothes for new clothes has been popular for a long time, not only because of its environmental protection, but also because of the designer's hand ornament, an outdated dress will become extraordinary at once.
In fact, there is not much difference between operators in garment industry and ordinary sewing shops. The quality of tailoring and sewing is very important.
But to achieve the goal of customers, there must be a unique aesthetic vision and design level.
Many clothes changing shops are no longer simply "tailoring", but pay great attention to the trend of fashion. "Our store subscribes to many fashion magazines, and often lets employees go shopping" to collect information on Frontiers of clothing and give customers more refitting opinions.
The owner of a clothing store said.
What is missing is brand.
Changing clothes shop must also have modern service consciousness and service mode.
In the modern tailor's shop, you can put some comfortable seats on the table, put a few fashion magazines on the table, a cup of coffee, a pot of fragrant tea, become a leisure port for the urban people, and also develop tailor-made business, develop into the personalized direction of garments, and form their own brand.
In Shanghai, there is such a clothing store called "one needle and thread", which has developed from scratch to Shanghai 18 stores in 9 years, and has opened stores to other cities around Suzhou, Wuxi and Nanjing.
Pan Junmin, director of its operations, told reporters that the business of "one needle and one thread" can be divided into two categories: new clothes modification and renovation of old products.
Every day is also faced with different customers. "Almost every case is a case."
According to the price list, the price of trousers is 20 yuan, and the change of fur coat is at least 1500 yuan. Most of the items are quoted at one hundred or two hundred yuan.
The customers at the clothing store are no longer "poor" but "rich" and "people with taste".
At the same time, Pan Junmin found that with the emergence of more and more new communities in Shanghai, there were fewer and fewer private small tailoring shops which were common before. Clothes became more and more diversified. Many versions of clothes had to be modified to suit the Asian stature; many people did not know where to put their valuables to rest.
So changing clothes shop to make brand is the most important.
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