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Target, An American Apparel Department Store, Will Enter The Canadian Market.

2011/1/24 18:07:00 59

Apparel Department Store Target Canada Market

Us discount retail giant Target announced that it will spend about $1 billion 850 million from Canada for 100 years.

retail

Access Hudson"s Bay Co (Hudson 'sBayCo.; HBC) acquired about 220 Zellers stores in H, and is expected to open its first Target store in Toronto, Canada, in 2013 as the first step towards Target's entry into the Canadian retail market.

Target said the company plans to set up 100 to 150 stores in Canada from 2013 to 2014, and expects to spend more than 1 billion yuan to renovate and decorate these stores.

Founded in 1962, Target is headquartered in the city of Ming apolis, Minnesota. After 49 years of sales and marketing, its chain business has expanded to 1752 of the 49 states in the United States, including 251 super stores (SuperTarget). A fast fashion Target.com (electronic shopping centre) was established in 2004 to provide customers with a unique "stylized" retail service.

Target is the first American company to propose "

Discount

The concept of the company group in 2009, the overall turnover of more than 65 billion 357 million U.S. dollars, in 2010, due to the impact of the financial tsunami in North America, the retail industry has been hit hard, but Target still surrendered the annual turnover of up to 61 billion 400 million dollars in the bright pcripts, proud of the same industry, and in December last year, the Christmas holiday hit a single month as high as 9 billion 880 million dollars.

Target has achieved a compound growth rate of 6.9% over the past 5 years. Now it is the second largest retail outlet in the United States, and has the most fashionable "advanced" discount retail store in the US.

The company has been working for many years.

Department store

The quality and the low discount strategy of large discount stores are positioned themselves in DiscountDepartmentStore, and Target attracts high taste consumers, so that it distinguishes them from Wal-Mart and Kmart successfully.

If the sales performance of Target products is analyzed, HouseholdEssentials will account for 23% of the annual turnover, followed by electronic products (Hardlines), about 22%, apparel accessories (Apparel&Accessories) account for 20%, furniture decoration (HomeFurnishings&Dector) account for 19%, food and pet products (Food&PetSupplies) account for 16%, and the company's long-term operation of its own brand strategy will result in a significant separation of its brand image from other large discount stores in the United States.

According to the market survey report, the total retail market in Canada in 2008 amounted to 435 billion Canadian dollars.

Among them, the total retail sales in Canada's six largest cities account for about 48.5% of the total national total. The proportion of these major retail outlets and the occupied market is Toronto (15.8%), Montreal (11%), Vancouver (7.7%), Kagali (5.7%), Ed Menton (4.7%) and Ottawa (3.7%).

From a geographical perspective, the four provinces are also the most frequent areas of economic activity in Canada from west to east across four provinces such as the Ontario, Quebec, Alberta, and Alberta.

In 2009, due to the devastated impact of the financial tsunami in North America, the retail market in Canada has shrunk dramatically, but in 2010, it has gradually developed into a gloom.

According to statistics, Canada's retail industry grew by about 5% in 2010 and the total sales volume was as high as 392 billion Canadian dollars.

Industry experts say that the Canadian retail market is concentrated and dispersed, with the main markets concentrated in the six major cities. However, the six cities are almost across the territory of Canada.

Thanks to Canada's strong domestic economy and relatively relaxed retail rents, Canada has become a battleground for US retail outlets. For example, Marshalls, a famous clothing store in America, and GolfGalaxy Galaxy chain of Dick sporting goods, are planning to expand their contacts in the Canadian market and look forward to attracting more Canadian businesses.

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According to industry experts, the Target giant of the channel giant has made a successful start in the north, and has taken the lead in Canada's access to the old Zellers business base. In addition to representing the Canadian market, the sale of high-quality discount products can be developed, and the other Target, with its huge brand momentum, knocks on the retail market of 30 million people in Canada.