The Connection Between Fashion Design Teaching And Practical Application

Content summary: Vocational education is the key to personnel The training of the university takes a practical line and aims to cultivate technical application-oriented talents. Clothing enterprises need what kind of talents, we should train and supply what kind of talents.

Key words: fashion design, teaching, practical application

Vocational education is the cultivation of talents. It takes a practical line and aims to cultivate technical applied talents. Clothing enterprises need what kind of talents, we should train and supply what kind of talents. Today's enterprises clothing design The staff will not only draw a beautiful effect picture on the paper, or have a wonderful idea without making it come true to serve the clothing market. With the development of informatization, marketization, integration and networking of the world economy, enterprises, products, talents and markets have experienced more intense competition and rapid changes.

Garment major is an industry course, which emphasizes the application and practice of knowledge. Over the years of teaching, I have more and more felt that the teaching mode of design courses in this major can no longer meet the needs of today's society, and teaching activities have not gone to the society Design They are quasi conceptual, unable to expand their thinking, and have poor ability to respond to market changes. Many students feel that the application of their knowledge in work practice will take a long time after graduation. For this reason, I think we should think from the following aspects to shorten or end the running in period of students in advance, so that students can quickly adapt to and straighten out the design, production and market when they go to work after graduation.

Practicality of the course, which is combined with practice, market, enterprise and specific topics

At present, sketch, color and three major components (plane composition, three-dimensional composition and color composition) are basic courses of design. Fashion design, as a category of design art, naturally cannot be separated from the foundation of painting. The training of the foundation of painting is not only for painting well Costume painting And design drawings are also related to the cultivation of students' aesthetic taste and formal rules. In the past, the basic teaching of painting in domestic clothing colleges followed the traditional basic teaching mode of painting in fine arts colleges. The training was gradually carried out from the simple to the deep, from geometric shape, still life to plaster figure, head portrait, and then to human body, bust, and body portrait.

But the painting of costume design does not need such rigorous and rigorous basic skill training. First, time is not allowed, because clothing painting is only a small part of clothing system engineering, and most of it should be the study of clothing modeling and structural changes, cutting technology and other aspects. Second, clothing painting shows the relationship between people and clothing, and people are the first. Necessary knowledge of human body structure, rational expression of non light and shadow effects such as object structure, space and texture, and a large number of short-term operations such as sketching of human body and dressed figures are the main contents of basic painting training.

Design basis design sketch , clothing materials, fashion painting techniques, clothing accessories design, fashion design, ready-made clothing design courses are designed to train students to master the principles and rules of design, as well as the dialectical relationship between formal beauty, material beauty, and technical beauty. Cultivate students' modern fashion design consciousness with creative thinking and higher comprehensive design skills, and establish a complete concept of fashion design system. In general, the production process of small and medium-sized enterprises is as follows: design draft - design director finalization - proof version - model version - fitting - designer correction - revision to meet the design idea - sample number - production quantity determined according to the market - purchase of large fabrics - order - sales - after-sales feedback, The basic process is the process of transforming an idea into a finished product.

Perhaps most of our design teachers know this, but in actual teaching, they often focus on the techniques of fashion painting and how to draw beautiful fashion renderings, ignoring the practicality and productiveness of design. Most of the works focus on the embodiment of innovative ideas and art forms, with leading cultural characteristics, and are far from the clothing as a commodity, so the intrinsic quality factors of clothing itself are often ignored by students, so that students often win prizes in competitions, but they can not do a good job in fashion clothing in daily life, and enterprises are also not competent for design work, The reason is that students Design It requires teachers to give correct guidance to students in their professional understanding.

On the one hand, it is advocated that students should have a strong spirit of innovation and artistic accomplishment, actively participate in professional competitions, and focus on cultivating students' keen sensitivity to formal beauty and avant-garde fashion, so that they have advanced design awareness and design philosophy. On the other hand, it is necessary to emphasize students' understanding of the essence of clothing, based on learning the beauty of clothing structure and technology, so as to reflect the functional value of clothing with good aesthetic form; Show the connotation of high grade with proper wearing effect, and establish correct design awareness and concept.

From this point of view, professional courses should be further improved and perfected. The purpose of the combination of garment design specialty and enterprise is to combine with practice, market, enterprise and specific subject. After combining with specific topics, the rapid changes in the market will force teachers to constantly update and adjust their own teaching methods and teaching content, which can prevent air-to-air explanation of design concepts.

Changes in teachers' teaching and students' learning concepts

The change and unity of clothing style modeling and structure clothing design Middle school is the most critical link and the main content of fashion design teaching. Structure is the preparatory stage of sewing and the key to the transformation from solid to plane and from plane to solid; Sewing is the continuation of structural drawing, which is a complete whole for a garment. The aesthetic feeling of design and the active and rich image thinking ability with original thinking also need to express the thinking ability and aesthetic feeling of this art in the clothing process structure. High artistic literacy and understanding of the clothing process structure design will push the clothing design art to the extreme. Only drawing paper effects can not produce reasonable structural relations. Design is "talking on paper". On the contrary, only learning the conventional clothing structure that has been shaped, but not flexible changes and applications, can not be regarded as learning to design.

As fashion design is a combination of art and technology, the proportion of fashion curriculum is often weightless in these two aspects, or biased design curriculum, ignoring process structure design curriculum, or biased process structure design curriculum and ignoring art design curriculum. It also makes many students generally believe that good costume design should be a perfect artistic expression. Therefore, in the early development and development process of costume education, one-sided emphasis was placed on the Art Individuality, while ignoring the merchantability and practicality of clothing itself.

The idea that fashion design blindly pursues to be far away from the essence of clothing and has the color of fantasy emerged. With the continuous development of clothing education, the teaching team is growing and equipped with various professional teachers. However, there is still a serious shortage of clothing technology structure teachers, which leads to the proportion of the craft curriculum. In addition, students are affected by some wrong ideas, and they often think that they study design in art colleges and universities. They regard themselves as designers and designers, and simply think that clothing design is pure artistic creation, There are many reasons to accuse the practical design of being vulgar and not elegant enough, and blindly highlighting art and belittling craft skills, lacking enough attention and basic understanding of the craft course, resulting in a gap between design and craft and unable to integrate them, and students' knowledge is not comprehensive. When some students take part in work after graduation, they realize the importance of the craft structure. For students who go out of these schools, they always look forward to working in a big company, but the gap between reality and ideal gives them the first blow: for newcomers, clothing companies usually arrange to do some things such as sorting out materials and cutting samples first; These trivial things have suppressed the students' psychology of being unwilling to others for a long time, and submerged the students' desire to do something.

As a result, under the psychological effect of impetuosity and eagerness for quick success and instant benefit, students are often unwilling to start from the most basic little things, but always look forward to the day when big companies will hire themselves; However, the daily environment of pampering makes most students develop a selfish habit and can't handle interpersonal relationships correctly. In projects that need to be completed cooperatively, students often lack the spirit of self sacrifice cooperation and the ability to communicate with others. They haggle over what they have to pay and what they have to get. A little effort makes them feel that they have suffered, and others have taken advantage. Therefore, we should see that for design colleges, it is necessary to strengthen the cultivation of students' personality and psychology, so that the cultivation of personality and professional training can be synchronized.

With the rapid development of the clothing industry in China, the quality requirements of professionals are constantly improving. Under such circumstances, colleges and universities must adhere to the principle of "combining teaching with social needs, and combining teaching with market needs". The market economy has proved that brands play an important role in order to remain invincible in the fierce competition in the clothing market. How to establish, grasp and operate the image effect of clothing brands is not only a problem of style design. Today's clothing industry in China can be divided into order production, brand operation, wholesale processing and other types. Enterprises of different sizes vary greatly in terms of management means, technical equipment and brand value content. According to the product operation process, the positions of enterprises can be divided into product planning, information analysis, surface and auxiliary material supply, and product design (style design Pattern design , process design), production management, marketing planning, advertising, store display and other links. As far as the sample processing enterprises are concerned, the level of product quotation and cost accounting is the primary key to grasp customers, and cost accounting is closely related to the cost of main and auxiliary materials (the price difference of supply channels), processing costs, and management expenses, These are inevitable in the business activities of enterprises. Therefore, enterprises require professional graduates not only to be armchair strategists in design, but also to be modern applied talents with other innovative and brand awareness who can solve specific problems in the process of product operation.