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Domestic Computerized Embroidery Machine Technology Catch Up With International Advanced Level

2011/1/14 16:36:00 105

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Domestic Computerized Embroidery Machine International

The development of computerized embroidery machines in China has gone through sixteen years of development. The manufacturers have developed from the first four or five to the present hundreds, and the annual output has increased from the initial more than 200 to the more than 30000 now.

In recent 3 years, the textile machinery exhibition and sewing equipment exhibition has been developed at home and abroad, no matter in Beijing, Shanghai, Fujian, Zhejiang, Guangdong and other parts of the country. The development trend and charm of the embroidery machine has made the computer embroidery machine from China.

Make up equipments

The marginalized product has been brought to the center stage.

Up to the China Sewing Machinery Association, and other large and small newspapers, magazines, advertisements and so on, embroidery machines and related products have been regarded as a focal point in the sewing equipment industry.

However, throughout China

Computerized embroidery machine

The status quo of the industry is not hard to find.

First, say hi: the computer embroidery machine industry has formed a hundred flowers bloom and a hundred schools of thought contend. It has completed the industrialization process, the cost has been greatly reduced, the selling price has been greatly reduced, the user selection scope is wide, plus the preferential policies of most manufacturers' installment payment, and even after the first use, so that the threshold of embroidery machine industry has been greatly reduced, thus promoting the strong development of the whole industry.

Worry again: the development of China's computer embroidery machine industry is abnormal. It is a kind of disorder and blind development. It seems to be a surplus of production capacity, but the surplus is low quality and low price machines. Because of competing price reduction and installment payment, the profits of manufacturers continue to decline, and manufacturers are ruthlessly killing parts prices. Spare parts manufacturers, in order to ensure certain profits, reduce material and processing standards when producing parts, so that the quality of machines is even worse, so that the quality of embroidery products is poor, the machines are easy to damage and the manufacturers are unable to serve.

In general, the development of computerized embroidery machines in China has only resulted in a brutal internal competition and consumption situation. It has not posed a real threat to the market of imported computerized embroidery machines. The import machinery market of two or three thousand units has not shrunk every year, and the total profits of the second and three thousand machines are far greater than the total profits of thirty thousand sets of domestic machines.

Facing China

Embroidery machine

Mushrooming, the market reaction is mixed: on the one hand, the cost of purchasing equipment is reduced for customers, which is conducive to the expansion of production scale. But on the other hand, in the face of so many domestic embroidery machines, how to treat and choose the value of shopping has become a major problem for embroidery machines.

Indeed, the domestic embroidery machine has a good cost performance advantage, and has shaken the import embroidery machine in the market "unified world" situation.

However, due to the weakness of China's machining technology and the uneven level of parts production and supply enterprises, many manufacturers of domestic embroidery machines still stay in the rough processing stage from the direction of product development, manufacturing process, production supervision, staff quality and after-sale service.

Regardless of the accuracy requirement of machinery or the direction of electrical control, we have to admit that there is a certain gap between domestic embroidery machines and imported embroidery machines.

This is a problem that all colleagues engaged in sewing machinery manufacture have to face up to and need to seriously consider.

In the past ten years, China's embroidery machine industry has produced less than 150 brands, and its annual output has increased from thousands of units to more than 40 thousand now.

For industrial products, the importance is not quantity, but also the quality of products and the establishment of brand.

The vicious competition between quantity and price is nothing more than killing each other and messing up the market, and ultimately the manufacturing enterprise itself.

Those who can laugh to the end will also be those enterprises that have already embarked on modern business management and brand building.

Although these enterprises will go through a long period of development, maturity and accumulation process, this is the only way for domestic embroidery machine manufacturers in the future.

Is there a domestic embroidery machine that can not only inherit the blood of the imported machine, but also integrate the advantages of the present domestic machine to supply the high-end market, so as to meet the requirements of a group of customers who originally used the imported machine and wanted to use the imported machine?

This is not only a historical opportunity but also a call for the times and reality for our embroidery machine industry. We are fully capable and full of confidence to examine the current situation of the domestic embroidery machine market and the real needs of the customers, so as to create an embroidery machine that can not only compete in price performance but also in the quality and after-sales service of the machine.

In contrast, now the domestic embroidery machine manufacturers, because of a large number of early pioneers in this field, have completed the original primitive accumulation, and have developed from the initial stage of manufacturing process to the second stage of high level entrepreneurship. They have purchased land, built modern factory buildings, purchased the latest processing centers and mechanical equipment at home and abroad, and even hired senior engineers and technicians from Germany and Japan to cooperate in the development and design of new products.

The most important thing is that China's parts production mode has been developed from a small family workshop to an enterprise oriented and modern enterprise. In particular, some large state-owned machinery manufacturing enterprises cross parts of the parts manufacturing enterprises. This provides strong manufacturing foundation and conditions for embroidery machine manufacturers, and provides a prerequisite for the improvement of the whole domestic embroidery machine manufacturing industry.

In view of this, the manufacturing level and scale of embroidery machines in China will develop at a rapid pace, approaching the level of famous brands abroad.

Finally, just like China's household electrical appliance industry, the market share of domestic brands such as Changhong, TCL, Konka, Haier and swan has already left the foreign brands far behind, and the quality and sales price still have strong competitiveness.

It can be said that the current situation of the household appliance industry is the splendid tomorrow of embroidery machine industry.