China'S Clothing Industry: New Opportunities To "Foresee" New Markets

At the end of the year, the summary and Prospect of China's economy has become the hot news of major media and financial institutions.

Indeed, in 2010, the hot spots of China's economy were frequent: the total economy surpassed Japan and became the second largest economy in the world; "the new 36" encouraged private capital investment, and overseas mergers and acquisitions of Chinese enterprises staged "snake swallow elephants" and so on.

There are many hot spots for the 2011 hot spots: exports will maintain a relatively fast growth and slow down; carbon tax is expected to come out, policies will support new energy products, inflation pressure will increase, industry will turn green, industry will become lighter, and technology will be intellectualized.

2010 is the test year.

With the implementation of a series of macroeconomic policies, price inflation has stabilized.

Look at the industry again.

In the first three quarters, China's textile industry has continued to boom and rebound, and its total output value and sales value reached the historical high level after the same period in 2005.

A comprehensive look at the industry in the first three quarters, the good link between production and marketing, and the growth rate is still at a historical high level; investment continues to pick up, and the pace of regional structural adjustment has further accelerated; the demand for international market has gradually improved, and the export of textile and clothing has increased rapidly; domestic demand has continued to boom, and the supporting role of domestic sales to the industry has been further consolidated.

For example, the apparel industry entered the starting stage of recovery and structural pformation in 2010, and the indicators had a higher growth rate in the lower base of 2009.

New phenomena and new changes have emerged in the industry such as "change of main body of gradient pfer", "queuing and listing of enterprises", and "International Brand Initiative in seeking domestic cooperation".

In the next few years, industrial resources will be accelerated to large enterprises, the profitability of the industry will be further improved, and the scale of investment, production and other indicators will be raised to a new level.

2011 is "

In addition to grasping the major policies and guidelines, we must achieve a good start in 12th Five-Year, and textile and garment enterprises must re understand the "strategic opportunity period".

Liu He, deputy director of the office of the central financial and economic leading group, believes that the historical opportunities provided by the external environment to China's economy are quite different from those of the early stage of reform and opening up.

The last opportunity is that multinational corporations allocate their production capacity globally. China has brought into full play the comparative advantage of low labor cost and seized the opportunity and become a big manufacturing country. This opportunity is formed in the context of global total demand shrinking and the accelerated expansion of the Chinese market.

To seize and make good use of strategic opportunities, we need to treat rationally. We should not only maintain and enhance the dominant position of the traditional manufacturing power, but also strive to expand people's income to become a new market power, and promoting consumption and improving people's livelihood are the main points of the central "12th Five-Year plan" proposal.

With the two advantages of "big manufacturing country" and "big market power", we will seek new development. The soil of China's textile and clothing independent brand will be "thick".