Chinese Are Obsessed With Luxury Goods In The World.
According to foreign media reports,
Bain company
The annual luxury industry survey report was released on Monday, the report said.
Luxury industry in the world
Sales rebounded much higher than expected, mainly thanks.
Americans and Chinese
。
This year, the wealthy Americans began to fill the wardrobe again this year after a year of self abstinence in the financial crisis.
At the same time, wealthy Chinese are buying mad buying all over the world.
Sales of luxury goods in Asia rose by 22%
The report is scheduled for 2010.
Designer clothes, leather bags, jewelry and watches
Sales in other parts of the world will rise by 10% compared with 2009, to 168 billion euros, compared with 153 billion euros in 2009.
According to the survey, sales of luxury goods in the US market rose by 12%, 6% in Europe, and 22% in Asia.
The report predicts that during the global recession last year, the only brand selling leather goods (including famous brand bags) that remain stable in sales volume will increase by 16% in 2010.
The bain report estimated that sales of designer clothes this year increased by 8% to 45 billion euros.
During the Christmas season, sales around the world will confirm the report's estimate of luxury sales. The conservative estimate of the report is up by 9%, and if sales are strong, it will reach 11%.
But because of the decline in the US dollar against the euro, it is expected that this trend will slow down to 3 to 5% in 2011.
China's luxury goods sales rose 30%
Asian
Luxury goods
Sales rose sharply because sales in China increased by 30%, making China the five year in a row.
The third largest luxury market in the world.
however
Asian luxury goods
The real reason for the increase in sales volume should be that Chinese tourists buy large quantities of brand-name goods when traveling in all parts of Asia.
Not only in Asia, Chinese tourists are now in the world, but their crazy consumption in Europe, the United States and other regions also helps local luxury goods sales rise.
The bain report predicts that the total sales of tax-free luxury goods and tax-free luxury goods on the airport in 2010 will reach 16 billion euros, and points out that the trend of luxury tourism in China is strengthening.
The bain report also shows that big brands in famous brand luxury goods sell better than smaller brands, and men's clothing sells better than women's.
According to the survey, men are more open to fashion and men are more likely to search and purchase luxury goods online than women.
Italy's most famous luxury brand
Prada (PRADA)
Considering that if the market environment permits, next year will be listed in Hongkong.
As one of the most famous brands in Italy's luxury industry,
Prada (PRADA)
By the PRADA family and
Miuccia PRADA
Patrizio Bertelli, husband and general manager, owns 94.89% of the shares.
Italy Intesa Sanpaolo
Banks hold more than 5.11% of the shares.
Prada (PRADA)
The brand of the group includes
PRADA, Miu Miu and footwear brands Church s and Car Shoe
。
The demand for luxury goods by Asian people, especially the Chinese market, has increased year by year. This has led many luxury brands to increase their investment in the Chinese market and get rich returns.
Prada (PRADA)
A typical example: PRADA announced last week that its net profit in the first half of 2010 increased by nearly four times, compared with 28 million euros in the same period last year, and its profit grew 274.1% to 103 million euros in the first half of this year.
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