Cold And Cold, Shoes And Clothing Enterprises In Chengdu Hoarding Goods For Sale

One and a half months ago, "thousand years of extreme cold" almost became the most frequently mentioned word.

One and a half months passed, and the "thousand years of extreme cold" not only did not come, but even the initiator of this argument stood up and called themselves "taken out of context".

What is more unexpected is that the "hundred years of warm winter" has begun to circulate.

The World Meteorological Organization pointed out in December 2nd that it is almost certain that this year will become one of the warmest 3 years since 1850 when the temperature record began.

Some experts also say that this winter may be the warmest winter in a century.

In the controversy between "one thousand years of extreme cold" and "one hundred years of warm winter", those bosses who intend to issue "climatic wealth" have been huff and run.

Chengdu Business Daily reporter recently learned that, at the beginning of the riveting effort to prepare for the "thousand years of extreme cold" some Chengdu boss, is for the original "stir up trouble" annoyed.

A month ago, the reporter went to Lotus Pond, the largest clothing wholesale market in Southwest China, and learned that, influenced by the "cold spell of thousand years", wholesalers from Shanghai, Fujian, Guangdong and other places were stepping up their preparations for the war, and were willing to buy goods in a fashion of 20% of clothing prices.

Now, Li Dong (November 7th) has been gone for a month. Not only does the legendary "Millennium cold" do not come, but the weather in Chengdu is as warm as a day. The last two days of the sun even make people feel like a spring breeze. Where is it like two weeks from the winter solstice (December 22nd)?

"It was too early to buy, and the first batch of more than 600 woolen sweaters that cost more than 50 thousand yuan is now sold out less than half.

If it is in previous years, it has been almost wholesale. "

Mr. Li from Fujian Shishi regretted it.

Mr. Wang, a general agent of a sweater brand in Shanghai, also said, "as far as I know, the wholesale volume of everyone is almost 20% to 30% less than that of the same period last year."

According to Mr. Wang, since the beginning of this year, the price of clothing raw materials has been rising. We all wanted to earn some money by winter clothes. "I didn't expect that the weather has not cooled down yet, and the product has been overloaded."

Chengdu Business Daily reporter learned that, at present, in the two wholesale markets of Lotus Pond Dacheng and Jin lotus, more than 1000 clothing wholesalers, the miscalculation "thousand years of extremely cold" economic business owners may be more than half.

Department stores: discount sales are much higher than last year.

"20 percent off of the audience, look at the beauty! Down jacket and fur coat are 20 percent off..."

Yesterday, the Chengdu business daily visited a number of department stores in the city. In Wangfujing, Chengdu Hualian and Moore general store, many famous brands of winter clothing were offered promotional activities such as discounts and cash return.

"The general winter dress will not begin to discount until Christmas. This year, the discount seems to have been a lot earlier."

The store manager of a famous brand store in Wangfujing explained: "in fact, it is a discount sale in advance."

The store manager said that a month and a half ago, the "chilly cold" theme, so that some warm clothing, such as down clothing and other prices in advance, while businesses have increased the intensity of purchase, "but now there is no sign of" thousand years of extreme cold ", recently relatively warm, we need to discount sales promotion, cash supplement.

Ms. Lee, who is also responsible for Moore department store, said: "as far as I know, there are indeed such businesses -- for example, only 10 thousand yuan of cotton shoes were entered last year, and 20 thousand this year."

Another well-known department store leader in Chengdu directly pointed out the driving force of a large quantity of purchase: "this year's cotton price increases have certain effects on the cost of winter clothing, and businesses can only expect" great cold after thousand years "to increase the volume of passenger traffic and increase the price.

However, compared with previous winter, this year's purchase of winter clothing has not increased, and many stores in Chengdu are disappointed.

Appliance store: winter sales climax or postponed to new year's Day

"In October, we purchased thousands of electric heaters, covering 6 large stores in the city, mainly because we heard that" winter is extremely cold "may happen this winter.

"As of now, we have purchased more than 10 thousand electric heaters, but last year more than 5000, more than 100%, the warehouse was full," the Five Star electronics market Ministry said to the Chengdu commercial newspaper reporter yesterday.

Today, what we are waiting for is a warm winter.

"At present, compared with last year, sales of electric heating dropped by 20% to 30%, and there were also winter products such as warmers, bathing bullies, and so on.

However, the person said at the same time, "we expect that there will be a consumption peak on New Year's day, and the product will definitely be able to digest."

Similar to the Five Star appliances, there are Gome and Suning appliances.

Zhang Lingyu, a member of Chengdu Gome marketing department, told the Chengdu Commercial Daily yesterday that sales of electric heaters dropped by about 20%, less than expected.

A person from Suning in Chengdu also revealed that "the sales of electrical appliances that are in the winter are really not optimistic."

However, the three household appliance stores predict that the main climax of consumption this winter may be around New Year's day, and the product will surely be digested. "This climax may be delayed."

Chengdu citizen: warm baby, "a bag is useless."

"Which says" thousand years extremely cold "?" Miss Cheung, who was interviewed by the public, complained to the Chengdu Commercial Daily reporter, "I use at least 3 or 5 bags a year to warm my baby every winter. This year, I haven't even started buying a bag.

It turned out that the winter of 2008 was very cold. Miss Zhang's 5 pack of warm baby was used up, and the winter was not over. When she went shopping again, the products of all stores were out of stock.

There are still a lot of "flickering" citizens like Miss Zhang. "Warm shoes, towels and scarves are still basically sold. This year the weather seems to be much hotter."

In the first city of Chunxi Road, many boutique businesses complained to the Chengdu business daily.

Reporters yesterday visited Wangfujing, the Pacific and other department stores, also found that last year's selling warm baby, now lie on the shelf quietly.

"I don't know if it's more or less sold, so I haven't seen much this year."

A promotional salesman for a daily necessities said, beside a warm baby shelf.

MS Lee, who is responsible for Moore department store, also confirmed this point. "Sales volume this year is not as good as expected. There are a lot of stocks in winter."

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News link "thousand years extremely cold" is actually "floating cloud" one.

Since October 7th this year, the news that "Europe is going to be in the cold winter of one thousand years, and China or other Asian regions" is seen in the major media in China.

For a time, coal and electricity shares rose and cotton prices soared.

But who knows, the "thousand years of extreme cold" is a "floating cloud".

According to the survey, from September 10th, the news about the "thousand years of extreme cold" began to ferment in the major media in Poland, and appeared on the "Russian Regnum news network" in September 16th. Its report said - "Poland meteorologists have said that Europe will usher in the coldest winter since 1000.

The warm Gulf Stream of Mexico is weakening, and it will stop providing Europe with a barrier against the Arctic cold. "

However, we can see all kinds of reports in China, and the news of "extremely cold" is found in the Yangtze Evening News in October 7th this year.

In an article entitled "China's fear of escape" in the northern hemisphere this winter, it is pointed out: "Poland meteorologists warn that Europe may face the new low temperature of" one thousand year experience ", and China and other Asian regions may also be immune to it.

However, the mysterious "Poland meteorologist" - Kovar Voski from the Institute of Meteorology and water management in Poland soon came up to "rumor".

According to his explanation, in early September of this year, he had been interviewed by TokFM radio station in Poland. When asked, "if the Mexico ocean current stopped moving and what the world would be like," Kovar Voss Ki expressed his views on the basis of pattern inference.

He clarified: "I am a climologist and not a weather forecaster. How can I predict the weather problem?"

Interestingly, in the second day of "the news of the Millennium cold" in China, that is, in October 8th, the amount of financing and purchase in Shanghai and Shenzhen two cities exceeded 600 million yuan and hit a record high.

On the day of the 88 stocks traded, coal and electricity shares are favored by funds.

Since mid October, some enterprises, merchants and clothing exhibitions have played the "Millennium cold" brand. For a while, the "extremely cold economy" has become a new term.