Secrets Of Japanese Style Boutiques

Exquisite products Home store Countless retail businesses can be opened for three years. Ah Yi elder sister started Japanese style grocery store in two, four. Because of the correct location and careful selection, business has been thriving for five years. During the holiday season, frequent customers come in and the monthly profit is over ten thousand yuan. There should be no big problem.

Small businesses

The key to success is to choose different goods.

"Selecting the goods for our boutique business is actually more important than choosing the site." A Yi summed up his experience with earnestness. Sitting in Tianhe South Road for several years, sit and watch. Shang Street Changing circumstances, neighbors coming and going, site selection is the same, but there are many different operations. The difference between picking goods is the key to success or failure.

"There is a good starting point for selecting goods." When I recall the scene of opening a shop, ah Yi talked with Miss Xu for a long time, and felt that too many wholesale shops and retail business were losing money.

In this way, they did not rush to find shops, but investigated the market in a comprehensive way, and ran around the production enterprises in the Pearl River Delta to find a good starting point. A Yi, a middle-aged man, learned to surf the Internet and find ideas from the Internet. One day, ah Yi went to Japan's boutique grocery store, and found that the shops were beautifully decorated and rich in products, similar to a small home supermarket, attracting great attention. As a native, the two knew that the Japanese people had always pursued Japanese fashion, and immediately finalized the idea of starting a business.

Site selection did not cost too much effort. Two people invested only 150 thousand yuan, trying to choose the most cost-effective. Lot 。 In two, four, the Tianhe South Road commercial district was just started. The rent was not high. There were not many people competing for it. After two field trips, a 20 square meter pavement near the subway entrance was picked up.

Ask customers what they like before buying.

At first, ah Yi did not have much experience in business. She just followed the pattern of Japanese shop to decorate and purchase.

In order to distinguish the goods from the wholesale market, the two people specifically visited two production enterprises that only took orders from Europe and the United States, and designated the rest products as European style boutique. Since its opening, the product is beautiful and rare, and it has attracted a large number of customers. It has been profitable in the second months since its opening. Ah Yi and Xiao Xu did not have much fun at that time.

However, two people did not think that the shop opened for five months, business has gone through a new period, sales have come down again, and sixth months have fallen into the edge of loss. No doubt, ah Yi thought hard and thought that he had to start with the purchase. I am completely imitating the Japanese style and have no local characteristics. I never ask customers what they really like, business is still lacking in vitality.

From then on, she stared at the shop every day, and exchanged with her customers carefully. One after another asked the questions one after another: did you like the clips of this style? If you enter brightly colored stuffed animals, what kind of candy boxes do you young people like now? After exchanging, A Yi used notebook to record the customers' opinions and ideas in detail, and it really gained much.

According to the guidelines of some housewives, ah Yi has added aquatic products series. This product not only conforms to the trend of environmental protection, but also complements the store's business style. After that, she also entered some picnic baskets, bread boxes and dining cabinets based on the opinions of some tour enthusiasts. Unexpectedly, the two series of products formed a cluster effect, making these customers feel that "you can't find anything else that you can find." The business of the small store was immediately saved.