Children'S Clothing Lacks Industrial Chain, &Nbsp; Hubei Enterprises Collective "Aphasia".

This summer clothing has not yet been withdrawn. Children's clothes can't wait to be sent to Wuhan. Next year's summer clothing ordering will be held.

It also announced that it will expand its market share in Hubei in 80 stores in the year.

In other provinces, enterprises take the initiative to expand in Han Dynasty.

Children's clothing in Hubei is lack of innovation consciousness.

Yesterday, the children's clothing company in Zhejiang started to buy children's Articles Co., Ltd. in 2011.

According to incomplete statistics, there are nearly 1000 brands of children's clothing sold in Han Dynasty, but it is hard to find a few famous brands.

Zhang Shulin, Secretary General of the Hubei clothing trade association, said that only four or five of the children's clothing enterprises in Hubei were in statistics, mostly at the level of small businesses, and the market was mostly occupied by foreign brands.

Why do the Hubei enterprises fail in collective market? What is Zhou Jianyong saying? Hubei is short of industry chain. The division of children's clothing is very fine. Every link needs industrial cluster, while Hubei enterprises lack corresponding industry support, so it is difficult to be bigger and stronger.

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Zhang Shulin also pointed out that local entrepreneurs' awareness of development is not strong.

Local clothing companies like to copy each other.

"What do you do, I do what" I do. Women's clothes are all in a rush. Enterprises do not want to seriously study the development of children's wear market.

Brand children's clothing value second tier cities

"Wuhan is an important strategic market, and all major brands attach great importance to it."

Zhou Jianyong said that before the development of the brand children's clothing in the north of Guangzhou and Shenzhen, and now began to attack the city of Wuhan and other second tier cities.

Behind the expansion is the consideration of product interests.

A brand children's clothing Hubei agent said that the children's clothing sold in Hubei mostly came from Hanzheng Street, the quality prices were very general, ranging from tens of yuan to more than 100 yuan.

Today, famous brands such as ABC, Annell, Parker lane, water boy, click tick, Barbara, piggy and so on are all in the Wuhan market, positioning in the middle and high grade, and starting from more than 100 yuan.

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After 80 loves avant-garde children's clothing

"We are not afraid of being plagiarized and imitated, and we are not afraid of falling behind the tide."

Zhou Jianyong, President of the company, said that they had studied the trend of fashion in Europe and America, and the fashion industry was popular in Hong Kong and Taiwan.

More importantly, at present, the labor shortage of enterprises is only a matter of early order. The manufacturers will have enough time to produce and not to rush to work temporarily, which will affect the quality.

At the meeting, children's clothes displayed were rare in cartoons and so on, mostly in imitation of adult fashion minimalism.

"This is the trend of the times. We design the 500 styles next year, mainly based on fashion simplicity."

Insiders say that China is about to enter the fourth round of baby boom. After 70, 80's parents have become the main consumers of children's clothing. This generation is more fashionable and progressive, and they bring this kind of aesthetics to their children.

The vision has changed, and the production of businesses has also changed.