7 Elements Of Chain Store Location

1. shops should be selected in places where people gather.

Such as theaters, cinemas, parks and other entertainment places, or nearby large factories and offices, it can attract pedestrians and pedestrians. On the other hand, customers are more likely to remember the location of the store, and the customers who have come to publicize it will be easier to guide others.

In addition, the development of commercial areas, the expansion of residential areas and the construction of municipal planning will give

The ideal shops or commercial markets should have access to all kinds of visitors, that is, there are rail pit, bus stations around the shops, and parking lots.

Shops are located near the main station, or within a distance of 20 minutes' walk.

Observing pedestrian flow on both sides of the road and choosing the more pedestrian side is more conducive to business.

3., choose one side with fewer cross streets or obstacles.

Many times, when pedestrians notice your shop, they will give up patronage because they need to cross the road, or pedestrians should concentrate on avoiding vehicles or other pedestrians and pedestrians to avoid crossing the street.

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4. choose addresses based on business content.

Different types of goods are sold in stores, and their requirements for store locations are different.

Some shops require large shops, such as clothing stores and small supermarkets, but not all shops are suitable for people in crowded places, such as health care stores and elderly service centers. They are suitable for opening in remote and quiet places. Recently, community shops which are highly regarded as well are more suitable for setting up such shops.

5., we must learn to make money.

That is, shop in the vicinity of a famous chain store or brand shop, and even if it is allowed to open it next to it.

For example, if you want to run a restaurant, shop around McDonald's and KFC.

Because these famous western fast food restaurants have done a lot of careful market research before choosing the store. After opening them, they can not only save time and energy, but also use their brand effect to pick up some customers.

6. select the areas that spontaneously form certain markets.

In a long-term operation, a market in some street will spontaneously form a "centralized market" for the sale of certain commodities. It has proved that for those shops that run durable goods, they can attract customers if they can concentrate on a certain location or block.

Because people think of this place when they think of buying something.

In the East and West, the best way to go south is facing the South; the north and the south towards the street are best to sit West to East and try to keep the shops at the northwest corner of the intersection.

Besides, a fork in the road is also a good place to open a shop; it is not advisable to open a shop on the slope road; the height of the road surface and the shop floor can not be too wide.

This is what is commonly called "golden angle silver edge grass belly".