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The Fifteenth China (Wenzhou) International Leather, Footwear And Shoe Machine Fair Concluded Successfully

2010/9/9 18:02:00 155

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From Wenzhou

Dana Exhibition

The fifteenth China (Wenzhou) International leather, footwear and shoe machine fair was successfully concluded at the Wenzhou International Convention and Exhibition Center in August 29, 2010.

1. The gathering of leather and shoemaking troops in Wenzhou will take the opportunity to expand the market.

Wenzhou is known as the "China Shoes Capital" and "China skin capital". With the development of footwear industry, shoe making machinery, leather chemicals, shoe materials and other supporting industries are also increasingly developed.

In recent two years, the demand for leather making footwear industry has been gradually enlarged with the recovery of the industry, and the shoe making and leather making industry in Wenzhou has been developing rapidly in the industry.

With the strong and strong leather industry and shoe industry foundation, "China (Wenzhou) International leather, shoes and shoe machine exhibition" has long been the most important exchange place for enterprises to capture authoritative information, and is also the best stage to reflect the industry's status most intuitively.

As a leading professional exhibition of leather, footwear and shoe machinery industry in China, after fifteen years of steady development, the Wenzhou international leather, footwear and shoe machine exhibition has shown the industry a gathering of brands, unlimited business opportunities and exchanges and cooperation.

The exhibition was expanded and the exhibition was held at the same time. The Organizing Committee of the 2010 China International Leather Fair launched 1, 2, 3, 5 and 6 exhibition hall, so that the exhibition area will reach 32000 square meters.

At this exhibition, exhibitors exhibited various kinds of products such as natural leather, shoe material, shoe machine, footwear chemical industry, footwear hardware / accessories, CAD/CAM system and so on.

The three exhibition area, which brings together thousands of products, is brilliant.

1, leather exhibition area, exhibits gathered to lead the industry trend.

The leather exhibition area of this exhibition brings together a large number of high quality suppliers, concentrating on various natural leather enterprises, and forming a brand competition with "a hundred schools of thought contending and a hundred flowers bloom" at the scene.

At the same time, rich and colorful exhibits will provide a variety of options for the enterprise.

2, shoe material /

Shoe making

Exhibition area, more refined, more specialized and more complete

In addition to shoe No. 2 / shoe chemistry hall, this exhibition has opened 1 hall shoe material / footwear brand hall to meet the needs of many exhibitors.

The two museums have gathered nearly 200 shoe materials / footwear suppliers, with a total number of more than 300 booths. The exhibits include shoe sole materials, shoe heels, shoe upper materials, shoe accessories, decorative buttons, wire rods, hot-melt adhesives, etc.

Finishing accessories

There are many kinds of shoe finishing agents, and the exhibits are complete, which promote the shoe material / shoe exhibition area to be "more refined, more specialized and more complete".

In addition, the latest products produced by shoes and footwear manufacturers are more comprehensive in showing the characteristics of environmental protection and fashion. For example, Linyu chemical fiber, a new product launched at this exhibition, attracted many customers' eyes with its strong ventilation and environmental protection.

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3, shoe machine exhibition area.

After years of development, China's shoe-making machine has a very high production capacity and new product development capability.

This exhibition has gathered excellent footwear manufacturers including Italy, Germany, France, Taiwan, Wenzhou and other parts of Zhejiang, as well as Dongguan, Yancheng, Jinjiang and other global production bases.

Among them, the Wenzhou footwear machinery chamber of Commerce organized a large number of exhibitors with nearly 200 booths.

During the three day exhibition period, many enterprises indicated that the products of the exhibition were well received by the customers. There were buyers on the spot, and some buyers had strong cooperation intentions. In addition, the affiliated enterprises of Taiwan Machinery Industry Association, such as Qian Fu, Yi, and Dingsheng, also participated in this exhibition with their high quality, new shoe machine products.

The gathering of famous brands in the industry brings together a wonderful group of shoe machines.

Two. Strong propaganda and detailed invitation.

This exhibition has established a three-dimensional publicity network through comprehensive media and professional media at home and abroad.

Buyers invite various buyers and sellers to make a one to one specific invitation. In addition, buyers in Zhejiang, Guangdong, Fujian, Jiangsu, Shandong, Sichuan, Henan and other regions covering shoes, leather, shoes and other industries are invited.

According to preliminary statistics, a total of 25875 professional buyers attended the exhibition, including 2151 overseas buyers, mainly from Iran, India, Turkey, Russia, Pakistan, Brazil, Columbia, Indonesia, the United States, South Korea, Portugal, Italy, Sri Lanka, Singapore, Germany, Lebanon, Ethiopia and other more than 70 countries and regions.

They all said that this exhibition left a deep impression on them, providing them with a good procurement channel, and building a good platform for them to find partners.

Three, activities are brilliant and interactive supporting industries.

1, up and down through -- "2010 synthetic leather industry chain friendly business association (Association) forum"

In order to explore the development strategy of the synthetic leather industry in the post crisis era, we should strengthen the industrial chain tightly, and realize the docking of industry and trade, complement each other and win. At 4 p.m. on August 27th, the Wenzhou synthetic leather chamber of Commerce invited Guangdong, Hongkong, Hebei and other industrial chain friendship business leaders and heads of some enterprises to hold the Symposium of "2010 synthetic leather industry chain Friendship Business Association" at the lily Hall of Wenzhou New Southasia Hotel.

Liao Zhengpin, President of China Plastics Processing Industry Association, Wang Yongkang, President of Wenzhou synthetic leather business association, Zheng Duquan, Secretary General of Wenzhou synthetic leather chamber of Commerce, Xiao Jiaxing, executive vice president and Secretary General Xiao Jiaxing of Guangdong Leather Industry Association, Zhang Baofeng, director of economic and Trade Commission of Baigou town, Hebei, Li Wenxu, chairman of Hongkong synthetic leather and metal materials supply association, Dai Hongshun, Secretary General of Guangdong footwear materials Association, representatives of various trade associations, journalists of news media and Wenzhou local synthetic leather enterprises attended the meeting.

At the meeting, Wang Yongkang, President of the Wenzhou synthetic leather chamber of Commerce, suggested that in order to promote the healthy development of the industry, the business associations should strengthen friendly cooperation, give full play to the role of the association, plan together, expand the market, and standardize the operation of the market and stop vicious competition.

Liao Zhengpin, director of China Plastics Association, fully affirmed the practice of Wenzhou synthetic leather chamber in gathering resources and expanding the market in the form of the industrial chain Friendship Business Association. It also raised three requirements for the current focal points such as energy saving and emission reduction, blind investment in industries, duplication of construction, rising labor costs, unstable talent teams, killing each other and fierce competition. First, brand building and core competitiveness; two, strengthening the construction of credit industry and fulfilling social responsibilities; three, strengthening the research and exchange of heavy industry issues, and strengthening friendly cooperation between associations and enterprises.

The members of the friendship business association and local entrepreneurs at the forum said that the Wenzhou synthetic leather chamber of Commerce, based on the forum, established a friendly business cooperation system, which provided conditions for the friendly industries and enterprises to exchange information and increase cooperation and expand the market.

2, creativity first - 2010 "Dana Cup" Wenzhou Leather Exhibition shoe DIY creative competition {page_break}

When the production of water production becomes mainstream, the demand for individuation is stronger and stronger. The experience economy emerges as the times require, and the boundless nature of the Internet makes the experience a trend.

At 2 p.m. on August 28th, the 2010 "Dana cup leather DIY creative competition" sponsored by CCTV, which was jointly sponsored by Wenzhou Dana Exhibition Co., Ltd., was officially unveiled in the 1 hall of Wenzhou International Convention and Exhibition Center.

After two stages of the network preliminary contest and the Internet voting, eight winners joined the Wenzhou.

This competition uses special shoe design software. Players use the information and materials of the footwear industry to conduct online and offline DIY competitions through the Internet.

This competition allows participants to truly appreciate the "Do it myself" and even the fun of doing it yourself.

This contest has been highly affirmed by the judges. On the one hand, it has improved the design concept of DIY enthusiasts and provided them with an interactive platform for communication.

At the same time, more young people have gradually joined the fashion movement. On the other hand, the contest has injected fresh vitality into the footwear industry of Wenzhou and even the Chinese footwear industry through the new experience marketing mode.

3, sincere communication -- "media tea party"

On the afternoon of August 28th, "media tea party" was launched in a relaxed and pleasant atmosphere at the information center of Wenzhou International Convention and Exhibition Center.

Chen Xiqiang, general manager of Dana Exhibition Co., and Chen Leqin, manager of marketing planning department, briefed international media representatives from LEATHER SPAN, INDIAN LEATHER, WORLD TRADES PUBLISHING, ARS ARPEL GROUP SCHOOL & amp; SCHOOL, and other media representatives from Beijing leather, China leather, Western leather, leather leather leather, leather synthetic leather information, leather leather information 169, China shoes Internet, global shoe net, world clothing shoes and hat net and other domestic professional magazines and websites.

While giving affirmation to this exhibition, we also put forward many valuable opinions. We hope that the exhibition can be improved from all aspects in the future, and the Wenzhou international leather, footwear and shoe machine Fair will be established as a more professional and comprehensive exchange and exhibition platform, so as to better promote the stable and healthy development of the industry.

The fifteenth China (Wenzhou) International Exhibition on leather, footwear and shoe machines has come to a close in the praise of exhibitors, experts and businessmen from all over the country. They said that the exhibition was active and fruitful.

We sincerely look forward to joining hands again in Wenzhou in 2011, promoting development through exchanges, seeking win-win results through cooperation, and working together with the industry to create brilliant future.