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Kangnai And Delhi Group Advocate The Image Of "Made In China".

2010/9/4 16:40:00 35

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Kangnai

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Deli

As a representative of Wenzhou's private enterprises, the group launched the global quality reputation commitment initiative in conjunction with more than 150 enterprises nationwide, and held the first China industrial product quality reputation forum in Beijing in September 2nd.

According to Zheng Xiukang, chairman of Kangnai group, Zhang Dejiang, member of the Political Bureau of the CPC Central Committee and vice premier of the State Council, encouraged him to do a good job of quality reputation and set up a "good reputation".

Made in China

Image.

The forum is based on the theme of "casting quality credibility and promoting manufacturing in China". It is co sponsored by ministries and commissions of the Ministry of industry and information, the national development and Reform Commission, the Ministry of Commerce and the General Administration of quality supervision, inspection and quarantine. It is an important component of the national "quality month".

Zheng Xiukang introduced Zhang Dejiang's 15 entrepreneurs, such as Zhang Ruimin and Haier Group Company CEO, and shook hands with everyone.

"How is the development of the enterprise now?" asked Zhang Dejiang when he came to Zheng Xiukang.

"The momentum of business development is good, and overseas stores are growing steadily, making steady progress in Russia's usurusk Industrial Park."

Zheng Xiukang replied.

Zhang Dejiang said with great relief, "you have done a good job. We must continue to do well in the quality and credibility of our enterprises. We always regard quality and reputation as the life of sustainable development and establish the brand and image of" made in China ".

As early as the late 80s of last century, Kangnai carried out total quality management and became one of the earliest enterprises to implement brand strategy in China's leather shoes industry. After that, it won the first national quality award in China's shoe making industry.

At the forum, as one of the representatives of the 5 entrepreneurs in China, Zheng Xiukang delivered a speech at the forum to exchange Kangnai's experience of developing the road of "quality win, honesty and career development" in 30 years.

It is understood that the forum officially launched the "global quality assurance activities of Chinese industrial enterprises".

Including the first batch of 156 quality credit undertaking enterprises in China, including Kangnai and Delhi, issued the "China industrial enterprise global quality reputation commitment activities" proposal, calling on the national industrial enterprises to join the "global quality reputation commitment activities", implement comprehensive quality management, and actively adopt appropriate advanced quality standards to provide satisfactory products and services for the global consumers.