PEAK Shoes Hand In Hand Men'S Basketball World Championships Gallop Arena
September 3rd, recently, Sports Arena Another great event is being held in full swing, that is, the sixteenth men's basketball team. world championship 。 Since the opening of the world championships in Beijing in August 28th in Istanbul, Turkey, it has always attracted friends who love basketball with absolute superiority. A total of 24 teams from five continents fought each other for world champions.
According to media reports, from the next World Championships, it will expand to 32 teams.
FIBA hopes more.
Team
Having the opportunity to enjoy the happiness of basketball together, and expanding the army will attract more sponsors.
And this platform for men's Basketball World Championships is also a national sport.
brand
Competitive contest opened up a new battlefield.
For the enterprises with sports marketing input plan in 2010, the world championships have become the focus of their attention and investment, because basketball has a good mass base in China. As an Asian leader, the Chinese men's basketball team will bring more attention to the competition.
For PEAK, who is known as the first basketball equipment of China, of course, it will not miss such an opportunity. After last year's men's Basketball Championship and the International Basketball Federation FIBA reached a strategic partner, the world championships once again let shoe makers PEAK stand on the stage of the world, but it is not difficult to understand PEAK's choice in the field of professional basketball.
As we all know, PEAK's brand internationalization began in NBA. In 2005, it sponsored the US NBA Houston rockets and the Bucks home. In the 07 year, it formed a partnership with NBA official. So far, it has signed 12 NBA players.
When PEAK reached a strategic cooperation with FIBA, another high-end basketball tournament resource, it took the lead in grabbing the two commanding heights of the global basketball tournament resources.
It has to be said that the internationalization of PEAK has already been at the forefront of domestic sports brands.
It is understood that PEAK has recently made a big deal with Australia, Iran, Serbia, Cote d'Ivoire, Slovenia and New Zealand to sign 6 national basketball associations, which means that in the current men's Basketball World Championships, there will be 6 countries wearing Chinese brands PEAK racing.
And whether it is working with NBA or FIBA or signing the national teams,
Peak
More and more international teams are competing in the PEAK brand equipment competition field and competing with the international first-line sports brands.
From the feedback and exchange of players' dress, the quality of PEAK's products has been improving and upgrading from the top international competitions to product quality requirements and feedback. The superiority of core technology has become increasingly prominent. Excellent quality has become a solid foundation for promoting PEAK's internationalization process and improving market competitiveness.
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